In this article, we will share and teach you how to get real Instagram followers for free. It’s the ultimate guide you would need today!

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Are you new to Instagram and ready to increase your Instagram followers? Come along with us. Here, we will show you how organically you can gain real followers.

But followers alone can’t make you have a successful Instagram account. Earning followers needs to be part of a more extensive plan that clicks with your business strategy.

Today, Instagram is one of the most famous and popular social media platforms, and this platform gives tremendous opportunities to marketers and brands. However, it is not that easy to build your Instagram presence and gain followers in days. It is a process that takes time.


If you’re using Instagram to increase your business, you might find it difficult at the beginning. But that’s okay. We will help you leverage your business growth using Instagram by attracting genuine and authentic followers.

Here are 9 tried and tested tips to get real followers on Instagram for free.

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9 ways to get real followers on Instagram

1. Having a persuasive and clear bio

When anyone visits your profile, they check and read your bio. It is very crucial, and it creates your first impression. One must write a very clear and persuasive bio so that people can relate and can follow you. Apart from the basics, website links and a brief explanation should be good enough for people to engage with your brand and follow you.

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2. Fuel up your photography skills

Before you start publishing on Instagram in earnest, you need to improve your photography skills. However, Instagram is all about photos and videos. Great photos will earn you more followers and more shares, so know the basics of photography, filters, overlays, and other skills. Learn your camera’s settings and understand its features. 

For example, some cameras function better in low-light situations and make you look even more sensational by adding filters, adjusting the color, etc. We recommend you to read blogs, and books, and even watch videos on photography. You can learn impressive tips and strategies for making your Instagram photos shine. Just remember, make your photographs as natural as possible. Genuinely this tip will help you gain more followers organically and be consistent to see results. 

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3. Check your competitors

Your next step toward Instagram success is to keep an eye on competitors. Check out their Instagram accounts and figure out what type of content they post to engage audiences. Just gain knowledge and understand their style of work but don’t copy them. You should find out how you can distinguish yourself from your competitors. 

Instagram is such a platform where creativity matters. When you understand this game, you will be able to gain followers. Today many brands and influencers stand out on Instagram because they tweaked the algorithm. They take a new direction to share content and shock their audiences. 

However, you can also stand out from the crowd by posting daily or several times a day. Think about how you wanted to share photographs and caption them uniquely. Maybe you could add more videos that don’t compare the styles with your competitors. Check back with your prospects to see how they’re progressing on Instagram.

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4. Create a dedicated hashtags

Hashtags are popular and used on almost all social media platforms. And it is the most effortless way to get found on Instagram. Audiences often search for and follow specific hashtags. If you have a business or a brand make sure you create a dedicated hashtag so that your followers can easily find your content. Later your followers might even begin using your hashtag to share content related if they genuinely can connect with you.

While creating a hashtag remember not to use any generic words as those are common, and anyone can use them. You can use your brand name or even your name for creating hashtags. The best hashtags give a clue about your industry and your objective. When someone discovers your hashtag, they instantly understand what you do from your hashtag. 

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5. Play and test various hashtags

Whenever you post and publish on Instagram try to add and play with various hashtags. In addition to your branded hashtag use trending hashtags. This tip will help you gain followers more quickly. However, today there are various tools available that can help you find trending Instagram hashtags.

You can select and narrow down hashtag recommendations based on the subject or even use the auto-complete feature on Instagram to find the suggested hashtags. It also tells you how many times each hashtag has been used and then decides whether you wanted to use it or not to gain followers. 

Remember hashtags play a vital role in Instagram, so use and select accordingly.

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6. Write a unique caption and style your post

If you want to get Instagram followers for free, you need to stand yourself differently. Creativity and uniqueness matter on Instagram. You achieve this through a unique photography style and unique written captions. You need to research and then figure out what type of photography you want to create for your brand to get highlighted. Consider writing in a different manner that catches the audience’s eye. Understand your ideal customers and talk from their perspectives. Post your photos and create a unique way of communication such as using emojis. These small changes will make you different from other brands.  

Related Blog: 60+ Captivating Instagram Captions for Couples: Express Your Love

7. Use local marketing

Local marketing has evolved and is essential for entrepreneurs in all industries. Using a geographical base can help you build your brand more effectively. Consider tagging your posts with your geographical location in your posts. It can help you gain followers from that place, and when they check your Instagram handle, if they get impressed they start following you.

For example, you might have attended a conference or other event and then you can advertise your brand using the local place hashtags or tagging the place that will help you to get noticed. Use local marketing to let your followers know and generate excitement and get real Instagram followers for free.

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8. Use Instagram stories to talk

Instagram stories are quick and get vanished after 24 hours. This special content type allows you to share intimate photos and videos quickly with your audience that will only remain active for a little time. Use to connect with your followers. Many brands and businesses use Instagram stories to host Q&A sessions, show behind-the-scenes of creative processes, and share day-to-day life. Video content often works best with Instagram Stories so immediately make videos to get more visibility.

This feature on Instagram is just magical, and even you can see how many followers have viewed your stories on daily basis. However, it actually increases your curiosity about posting photos and videos.

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9. Invest in Instagram Ads

No tips to get more Instagram followers are complete without Instagram advertising. After all, it is the standard way of getting more leads for companies who are ready to invest in it. Unlike your posts and stories, which are visible to the current audience, Instagram ads are shown to much broader, and to more appropriate audiences. Through Ads, you can reach a large number of people with demographic and target segments by investing in ads. For your business and to gain results this investment is a must and even won’t pinch your pocket.

Related Blog: How to download Instagram Reels: A step-by-step guide

How to promote your online course using Instagram?

Do you have your Instagram account? If you have, what are you waiting for, go and start promoting your online course? After creating an online course, your job doesn’t end here.  Use your Instagram handle to promote or sell your online course. Use email marketing using Graphy’s automated email to send to your customers who have shown interest in your course. However, create hype about your course getting launched and start showcasing your talent to all.

There are different ways to use Instagram to sell your online courses. Here are some of the tips to keep in mind:

  • Build an Instagram following around a niche that’s equivalent to your online course
  • Directly promote your courses in posts. Let audiences know what they can desire from taking your course
  • Consider using Instagram ads to promote your courses to hundreds of people
  • Trust and tell Instagram influencers to encourage your courses and tell them to give it a shoutout
  • Leverage all the features that Instagram rolls out such as reels, stories, etc

Related Blog: Short Instagram Captions

The key takeaway

These 9 tips by Graphy are the ultimate tips that can help you get real Instagram followers for free in a very short period. Be active and engaged on Instagram to become an identified brand among your followers. Make your photography and captions unique and compelling, tell Instagram stories, and create live videos.

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