In this blog, we are going to share the top 9 TikTok video ideas that you can take inspiration from for creating TikTok videos for your online business.
You have created your TikTok account but are wondering how you can leverage it to create awareness and generate consistent leads for your online coaching business.
Creating awareness? Getting leads from TikTok? What?
We know this is exactly what your reaction is going to be. Because TikTok is perceived as a platform for creating funny prank videos, but honestly, this social media platform has the potential to do so much more than that.
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You might be surprised to hear that there are plenty of great TikTok videos about starting a business and entrepreneurship. In fact, many businesses are generating leads from TikTok.
Therefore, to help you generate leads for your online teaching business, we have compiled the top 9 TikTok video ideas that you can take inspiration from for creating TikoTok videos for your business.
So, without any further ado, let’s dive in!
Table of Contents
9 TikTok video ideas to gain more followers
Introduction video
One of the best TikTok video ideas to gain more followers is to introduce yourself and your business to your target audience.
Explain how your knowledge-commerce business can help them achieve their goals. In this video, you can touch on their pain points and give them a solution, i.e., your online course.
Along with this, share some fun facts about yourself. It will be like giving a face to your online business. And whether you believe it or not, people today want to connect with people and not with brands.
Hence, if you come in front and show them that you are the one who is managing your business, they will trust you more.
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Workspace tour
People love to see your workspace area!
They are interested in knowing if you have a dedicated home office or if you have a professional studio for recording your online course content.
If you have created a home studio, show them all the things that you keep there. And if you have a professional studio outside your home, tell them how much time you take to get there. Show them the corner where you spend most of your time.
Along with this, your audience would love to know about the tools and equipment you use for recording your videos. So, show it all to them. Honestly, this is one of the best TikTok video ideas because it will help your audience relate to you even more.
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A day in your life
Creating a ‘day in your life’ kind of video is one of the best TikTok video ideas.
See, your current, as well as potential learners, would love to know what a typical day in their mentor’s life looks like.
Hence, show them a handful of the daily activities you engage in, including both the routine ones like paperwork and phone calls and the more fun ones like developing a new digital product.
Believe us, your customers will gain a better understanding of how much hard work you put in to give them the best of yourself.
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Meet the team
Another interesting TikTok video idea to gain more followers is to introduce your team to your audience. Show them the great minds that are working together for the smooth running of your online course business.
Share small clips of your team outings and how you all have snacks in the evening. You can also record some small clips while discussing a new project. These types of videos help your audience understand how passionately you work with your team. And what it looks like to work with their mentor.
The best part about sharing videos frequently is that many people start asking you about how they can be a part of your team. So, along with gaining followers, you will end up getting tons of resumes as well.
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Share your story
Storytelling is one of the best ways to connect with your audience. You won’t believe it, but many creators are able to generate tons of leads only because they know how to connect with their audience through the art of storytelling.
So, if you are a newbie, you can start telling your audience about where you got this idea of starting your own business. Why did you choose to be a digital entrepreneur instead of a 9-5 employee? What did you want to become when you were in school?
From where do you get the motivation to keep going?
All of these little parts of your life will help you to establish strong relationships with your audience. Consequently, you will end up gaining their trust and generating more leads for your online teaching business.
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Some life hacks
Giving people quick, realistic, concrete advice on how to improve their effectiveness or efficiency in real-world situations or how to resolve minor nuisances in everyday tasks will definitely enhance your value in their eyes.
If you share some genuine tips, they will want to come to you if they need some expert advice. So, share such life-hack videos often.
Just to give you an idea, here is what you can share-
See, you operate a business, so it is understandable that you are knowledgeable about finances, administration, and other related topics. You may give straightforward advice on budgeting, organizing, and even tips on how to crack job interviews.
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Announce offers and discounts
One of the best TikTok video ideas is to announce discounts or coupon codes that you are offering to your customers.
We know that everyone loves discounts and coupon codes. So, if you are offering a limited-time discount or sale on your online course store, announce it through your TikTok videos. Give a clear CTA and instructions on how they can grab that discount.
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Your favorite tools
As a business owner, you might be using multiple tools and software that help you increase your productivity and efficiency. Tell about all those tools and software to your audience.
Share your experiences with your TikTok followers and tell them how mismanaged your life would be if you had not been using such tools.
Honestly, this is one of the most useful TikTok video ideas that your followers would love to watch. So, create a TikTok video highlighting all the tools that your business depends upon.
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Announce giveaways
Announcing giveaways is one of the best TikTok video ideas to gain more followers. Everyone loves giveaways, and your audience is no different. So, announce giveaways frequently.
Share all the instructions that you want your followers to follow and tell them that only those who follow the instructions are eligible for the giveaway. But, make sure that the rules are easy to follow so that the maximum number of people can participate in your giveaway.
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Launch your online course on Graphy
You need to have a full-proof marketing strategy for marketing your online courses instead of depending only on a single platform. Right?
To make your target audience aware of your digital products, you need a comprehensive tool that equips you with all the right tools that you need to create, market and sell your online courses.
And when we talk about a comprehensive and all-in-one tool for course creators, Graphy is the name that comes to mind. Because it provides you with all the advanced features and tools that you need to grow and scale your online teaching business.
So, what are you waiting for? Sign up on Graphy today and take your knowledge-commerce business to the next level!
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