{"id":471,"date":"2025-03-06T15:19:13","date_gmt":"2025-03-06T09:49:13","guid":{"rendered":"https:\/\/sinhavaishwi.wpcomstaging.com\/2025\/02\/25\/keyword-research-for-course-planning\/"},"modified":"2025-03-22T14:24:50","modified_gmt":"2025-03-22T08:54:50","slug":"keyword-research-for-course-planning","status":"publish","type":"post","link":"https:\/\/sinhavaishwi.wpcomstaging.com\/keyword-research-for-course-planning\/","title":{"rendered":"Keyword Research for Course Planning: Find Your Next Online Course Topic"},"content":{"rendered":"<blockquote class=\"wp-block-quote is-style-large\"><p><strong>In this blog, you\u2019ll understand the concept of keyword research for course planning and how to do it on your own.<\/strong><\/p><\/blockquote>\n<p>Have you ever wondered, \u201cWhat topic should I teach next?\u201d If so, you\u2019re not alone.<\/p>\n<p>A course is one of a business\u2019s most powerful tools to gain customers or clients. When creating a course, it can be hard to gather information to find the best topics that will sell.<\/p>\n<blockquote class=\"wp-block-quote is-style-large\"><p><strong><mark class=\"has-inline-color has-vivid-cyan-blue-color\" style=\"background-color: rgba(0, 0, 0, 0);\"><a href=\"https:\/\/graphy.com?utm_source=Blog&amp;utm_medium=Keyword+Research+for+Course+Planning%3A+How+to+use+keywords+to+find+your+next+online+course+topic&amp;utm_campaign=button\">Launch your online course<\/a><\/mark><\/strong><\/p>\n<p><cite><strong>GOT YOUR CONTENT READY? GRAPHY IS ALL YOU NEED TO GET STARTED!<\/strong><\/cite><\/p><\/blockquote>\n<p>The process of getting a course ready to sell isn\u2019t an easy task. There are several key steps to the process, and planning your work is the most important part.<\/p>\n<p>Keywords play a major role in determining which traffic sources will be driving sales directly to your course. Sales are why we care about keyword research. Using <strong>keyword research for course planning<\/strong> can also provide insights about specific topics trending on the web.<\/p>\n<p>In this article, we will look at how you can do <strong>keyword research for course planning<\/strong>.<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\">\n<div class=\"wp-block-embed__wrapper\"><iframe loading=\"lazy\" title=\"How To Write A Blog Post | Graphy Academy\" src=\"https:\/\/www.youtube.com\/embed\/BUDT0ro99AU?feature=oembed\" width=\"770\" height=\"433\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<\/figure>\n<h2><span id=\"How_do_you_write_good_keyword_research\" class=\"ez-toc-section\"><\/span>How do you write good keyword research?<\/h2>\n<h3><span id=\"Identify_target_audience\" class=\"ez-toc-section\"><\/span>Identify target audience<\/h3>\n<p>The first step of <strong>keyword research for course planning<\/strong> is identifying your target audience. If you are not sure who your target audience is, you can use the following questions to help you:<\/p>\n<ul>\n<li>What age group are they?<\/li>\n<li>What gender do they fall into?<\/li>\n<li>Where do they live?<\/li>\n<li>What stage of life are they at? For example, are they a student or recently graduated from university? Are they young professionals or middle-aged professionals with families?<\/li>\n<\/ul>\n<p>For example, suppose you\u2019re offering a course on \u201chow to paint a portrait.\u201d You might want to find out what people are searching for when they want to learn how to paint a portrait.<\/p>\n<blockquote class=\"wp-block-quote is-style-large\"><p><strong><mark class=\"has-inline-color has-vivid-cyan-blue-color\" style=\"background-color: rgba(0, 0, 0, 0);\"><a href=\"https:\/\/graphy.com?utm_source=Blog&amp;utm_medium=Keyword+Research+for+Course+Planning%3A+How+to+use+keywords+to+find+your+next+online+course+topic&amp;utm_campaign=button\">Launch your online course<\/a><\/mark><\/strong><\/p>\n<p><cite><strong><strong>GOT YOUR CONTENT READY? GRAPHY IS ALL YOU NEED TO GET STARTED!<\/strong><\/strong><\/cite><\/p><\/blockquote>\n<p>Are they looking for information on brush strokes? Or color theory? Or different styles of painting?<\/p>\n<p>By identifying these gaps, you can create a unique angle and fill a niche in the market that wasn\u2019t there before.<\/p>\n<p><strong><em>Also read: <a href=\"https:\/\/graphy.superblog.cloud\/keyword-research-for-course-planning\/\" data-type=\"post\" data-id=\"8489\">Things to know before launching your first online course<\/a><\/em><\/strong><\/p>\n<h3><a href=\"https:\/\/graphy.com\/us\/?utm_source=Blog&amp;utm_medium=Keyword+Research&amp;utm_campaign=in+line+banner\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"1960\" data-permalink=\"https:\/\/sinhavaishwi.wpcomstaging.com\/top-5-social-media-management-tools-in-2022-you-must-use\/kajabi-pricing-page-ad2-67d8024b044ac-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/sinhavaishwi.wpcomstaging.com\/wp-content\/uploads\/2025\/03\/kajabi-pricing-page-ad2-67d8024b044ac-1.webp?fit=650%2C485&amp;ssl=1\" data-orig-size=\"650,485\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/sinhavaishwi.wpcomstaging.com\/wp-content\/uploads\/2025\/03\/kajabi-pricing-page-ad2-67d8024b044ac-1.webp?fit=650%2C485&amp;ssl=1\" class=\"aligncenter wp-image-1960\" src=\"https:\/\/i0.wp.com\/sinhavaishwi.wpcomstaging.com\/wp-content\/uploads\/2025\/03\/kajabi-pricing-page-ad2-67d8024b044ac-1.webp?resize=600%2C448&#038;ssl=1\" alt=\"course creation platform for knowledge business\" width=\"600\" height=\"448\" srcset=\"https:\/\/i0.wp.com\/sinhavaishwi.wpcomstaging.com\/wp-content\/uploads\/2025\/03\/kajabi-pricing-page-ad2-67d8024b044ac-1.webp?resize=300%2C224&amp;ssl=1 300w, https:\/\/i0.wp.com\/sinhavaishwi.wpcomstaging.com\/wp-content\/uploads\/2025\/03\/kajabi-pricing-page-ad2-67d8024b044ac-1.webp?w=650&amp;ssl=1 650w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/h3>\n<h3><span id=\"Identify_market_gap\" class=\"ez-toc-section\"><\/span>Identify market gap<\/h3>\n<p>The second step in <strong>keyword research for course planning <\/strong>is understanding your market. In e-learning, that means identifying a need for a new course and finding ways to fill it.<\/p>\n<p>You can do this by researching what other courses are available and how successful they are. You might also want to look at what content people access and share on social media.<\/p>\n<p>In addition, you should identify gaps in the market where there\u2019s no relevant content. If you\u2019re an e-learning provider, you might find out what popular topics are on social media. However, you\u2019ll find some topics that are not addressed in any existing courses.<\/p>\n<blockquote class=\"wp-block-quote is-style-large\"><p><strong><mark class=\"has-inline-color has-vivid-cyan-blue-color\" style=\"background-color: rgba(0, 0, 0, 0);\"><a href=\"https:\/\/graphy.com?utm_source=Blog&amp;utm_medium=Keyword+Research+for+Course+Planning%3A+How+to+use+keywords+to+find+your+next+online+course+topic&amp;utm_campaign=button\">Launch your online course<\/a><\/mark><\/strong><\/p>\n<p><cite><strong>GOT YOUR CONTENT READY? GRAPHY IS ALL YOU NEED TO GET STARTED!<\/strong><\/cite><\/p><\/blockquote>\n<p>For example, there might be less buzz about how millennials manage their finances. This could be worth creating a course around, considering it\u2019s a hot topic these days.<\/p>\n<p>Now you need to find out what they want. You need to understand:<\/p>\n<ul>\n<li>What do they want to learn?<\/li>\n<li>What are they already learning?<\/li>\n<li>What are they struggling with?<\/li>\n<\/ul>\n<p><strong><em>Also read: <a href=\"https:\/\/graphy.superblog.cloud\/keyword-research-for-course-planning\/\" data-type=\"post\" data-id=\"10385\">How to identify a profitable niche for Online Business in 2022<\/a><\/em><\/strong><\/p>\n<h3><span id=\"Find_competitor_keywords\" class=\"ez-toc-section\"><\/span>Find competitor keywords<\/h3>\n<p>To write good keyword research, you need to understand your competitors\u2019 keywords. If you know this, you can use it as a reference point for what keywords you should target and how.<\/p>\n<p>Start the next step after determining your target audience and the keywords that best describe their search behavior.<\/p>\n<p>It\u2019s time to find out what keywords your competitors are ranking for. There are a few ways to do this:<\/p>\n<h3><span id=\"Use_Googles_keyword_planner\" class=\"ez-toc-section\"><\/span>Use Google\u2019s keyword planner<\/h3>\n<p>The Keyword Planner is a keyword research tool that gives you an idea of how many people are searching for certain terms. It can show you which terms have high competition (meaning they\u2019re more expensive and difficult).<\/p>\n<blockquote class=\"wp-block-quote is-style-large\"><p><strong><mark class=\"has-inline-color has-vivid-cyan-blue-color\" style=\"background-color: rgba(0, 0, 0, 0);\"><a href=\"https:\/\/graphy.com?utm_source=Blog&amp;utm_medium=Keyword+Research+for+Course+Planning%3A+How+to+use+keywords+to+find+your+next+online+course+topic&amp;utm_campaign=button\">Launch your online course<\/a><\/mark><\/strong><\/p>\n<p><cite><strong>GOT YOUR CONTENT READY? GRAPHY IS ALL YOU NEED TO GET STARTED!<\/strong><\/cite><\/p><\/blockquote>\n<p>You can also use the tool\u2019s suggested keyword list as inspiration for ideas for other related searches. You can use the keyword research tool free of cost.<\/p>\n<h3><span id=\"Use_Mozs_keyword_difficulty_tool_or_Ahrefs_site_explorer_tool\" class=\"ez-toc-section\"><\/span>Use Moz\u2019s keyword difficulty tool or Ahrefs\u2019 site explorer tool<\/h3>\n<p>Moz (formerly known as SEOmoz) has a free tool called Keyword Difficulty Tool. It helps you determine the difficulty of ranking any given keyword for a particular page on Google\u2019s search results page (SERP).<\/p>\n<p>It uses factors such as competition level, available links, and other parameters. You can use them to estimate the difficulty level of ranking for any given keyword phrase.<\/p>\n<p>Ahrefs\u2019 Site Explorer tool shows a lot of information about your competitors. It includes their organic and paid search performance, backlinks, keywords, and more.<\/p>\n<p>After entering your competitor\u2019s domain name in Ahrefs\u2019 Site Explorer tool, you can see all the keywords they rank for. It also shows how many sites are referencing those pages. You can then determine which ones are relevant to your business. Then, start brainstorming content ideas based on these keywords.<\/p>\n<p><strong><em>Also read: <a href=\"https:\/\/graphy.superblog.cloud\/keyword-research-for-course-planning\/\" data-type=\"post\" data-id=\"10529\">How to do a content research<\/a><\/em><\/strong><\/p>\n<h3><span id=\"Use_Google_trends_data_to_see_industry_trends\" class=\"ez-toc-section\"><\/span>Use Google trends data to see industry trends<\/h3>\n<p>Google Trends is a great tool to understand the search intent of people. It shows you how popular a keyword or topic is over time, and it also shows you the geographical location of search interest.<\/p>\n<p>For example, if you want to teach more about marketing, you could use Google Trends. It\u2019ll help you find out that most searches related to marketing happening in the US, followed by Australia and New Zealand.<\/p>\n<blockquote class=\"wp-block-quote is-style-large\"><p><strong><mark class=\"has-inline-color has-vivid-cyan-blue-color\" style=\"background-color: rgba(0, 0, 0, 0);\"><a href=\"https:\/\/graphy.com?utm_source=Blog&amp;utm_medium=Keyword+Research+for+Course+Planning%3A+How+to+use+keywords+to+find+your+next+online+course+topic&amp;utm_campaign=button\">Launch your online course<\/a><\/mark><\/strong><\/p>\n<p><cite><strong>GOT YOUR CONTENT READY? GRAPHY IS ALL YOU NEED TO GET STARTED!<\/strong><\/cite><\/p><\/blockquote>\n<p>If you\u2019re targeting an audience outside these countries (say, South Africa). Then, you would know that your keyword research has led you down the wrong path (unless your target audience includes South Africans).<\/p>\n<p><strong><em>Also read: <a href=\"https:\/\/graphy.superblog.cloud\/keyword-research-for-course-planning\/\" data-type=\"post\" data-id=\"9526\">Best profitable online course ideas &amp; trends for 2022 with examples<\/a><\/em><\/strong><\/p>\n<h3><span id=\"Find_keywords_with_good_volume_and_low_competition\" class=\"ez-toc-section\"><\/span>Find keywords with good volume and low competition<\/h3>\n<p>The purpose of <strong>keyword research for course planning <\/strong>is to find good keywords.<\/p>\n<p>It\u2019s important to find keywords that have a lot of search volume but are also easy to rank. That\u2019s because it\u2019s better to rank in Google for a keyword that has 100 searches per month than 10,000 searches per month (assuming they have similar levels of competition).<\/p>\n<p>This is because if you rank for a keyword that gets a lot of traffic but has high competition, it will be extremely difficult to get on top of the results page.<\/p>\n<p>Good volume means enough people searching for the keyword (or its variations), so your blog post will rank well on Google. You can check this using Google\u2019s Keyword Planner tool (you\u2019ll need an Adwords account).<\/p>\n<blockquote class=\"wp-block-quote is-style-large\"><p><strong><mark class=\"has-inline-color has-vivid-cyan-blue-color\" style=\"background-color: rgba(0, 0, 0, 0);\"><a href=\"https:\/\/graphy.com?utm_source=Blog&amp;utm_medium=Keyword+Research+for+Course+Planning%3A+How+to+use+keywords+to+find+your+next+online+course+topic&amp;utm_campaign=button\">Launch your online course<\/a><\/mark><\/strong><\/p>\n<p><cite><strong>GOT YOUR CONTENT READY? GRAPHY IS ALL YOU NEED TO GET STARTED!<\/strong><\/cite><\/p><\/blockquote>\n<p>Low competition means not many other websites competing for the same keyword. This can be hard to judge, but here are some general rules:<\/p>\n<p>If you\u2019re looking at a generic term like \u201cguitar lesson\u201d or \u201chow to play guitar chords.\u201d Then it\u2019s probably highly competitive and won\u2019t get much traffic. Instead, you should look for more specific terms (e.g., \u201cbeginner acoustic guitar lessons\u201d).<\/p>\n<p><strong><em>Note<\/em><\/strong>: Run all the keywords you\u2019ve collected through Google Keyword Planner. Note down their suggested bids and search volume and competition. You should be able to use this information to decide which keywords you want to focus on ranking.<\/p>\n<p><strong><em>Also read: <a href=\"https:\/\/graphy.superblog.cloud\/keyword-research-for-course-planning\/\" data-type=\"post\" data-id=\"9739\">6 online research tools every online learner should know about in 2022<\/a><\/em><\/strong><\/p>\n<h3><span id=\"Filter_keywords\" class=\"ez-toc-section\"><\/span>Filter keywords<\/h3>\n<p>Now that we have a long list of keywords, we need to sort them out based on their popularity and relevance. To do this, you can use a few simple rules:<\/p>\n<ul>\n<li>The monthly searches should be between 1000 and 10,000 (the more specific the niche, the fewer people search for it).<\/li>\n<\/ul>\n<ul>\n<li>The keyword should be relevant to the subject matter of our course. (For example: \u201chow to make a website\u201d is not relevant for an online course about marketing).<\/li>\n<\/ul>\n<ul>\n<li>Delete all the high competition keywords and focus only on the low and medium competition. In addition, make sure that you have keywords with good or high search volumes.<\/li>\n<\/ul>\n<p>That\u2019s where the<strong> keyword research for course planning <\/strong>concludes, and the course planning begins.<\/p>\n<blockquote class=\"wp-block-quote is-style-large\"><p><strong><mark class=\"has-inline-color has-vivid-cyan-blue-color\" style=\"background-color: rgba(0, 0, 0, 0);\"><a href=\"https:\/\/graphy.com?utm_source=Blog&amp;utm_medium=Keyword+Research+for+Course+Planning%3A+How+to+use+keywords+to+find+your+next+online+course+topic&amp;utm_campaign=button\">Launch your online course<\/a><\/mark><\/strong><\/p>\n<p><cite><strong>GOT YOUR CONTENT READY? GRAPHY IS ALL YOU NEED TO GET STARTED!<\/strong><\/cite><\/p><\/blockquote>\n<p>You can also leverage some keyword research courses free of cost to better grasp the idea and develop a course that shows and sells.<\/p>\n<h3><span id=\"Create_ideas_for_the_course_based_on_keywords\" class=\"ez-toc-section\"><\/span>Create ideas for the course based on keywords<\/h3>\n<p>After you have selected the keywords for course creation, the last step is to create new ideas based on those keywords.<\/p>\n<p>You can choose the same keywords as someone else. But your course is different from theirs. So, make sure you get the users to click on your course.<\/p>\n<p>Here are some of the ideas if you\u2019re creating a course around creating an e-commerce website:<\/p>\n<ul>\n<li>How To Make An Ecommerce Website-Step By Step Guide<\/li>\n<\/ul>\n<ul>\n<li>How To Make An eCommerce Website From Scratch<\/li>\n<\/ul>\n<ul>\n<li>How To Make An Ecommerce Website That Will Sell Like Crazy!<\/li>\n<\/ul>\n<ul>\n<li>How To Make An Ecommerce Website That Will Make You Money Fast<\/li>\n<\/ul>\n<ul>\n<li>How To Make An Ecommerce Website And Get Viral Traffic<\/li>\n<\/ul>\n<ul>\n<li>How To Make An Ecommerce Website And Get Traffic From Google<\/li>\n<\/ul>\n<p>You can also add a description to each idea. It\u2019ll help people understand what your course will be about before they buy it.<\/p>\n<p>After you have created all of your ideas for your course, you can now start working on them.<\/p>\n<p><a href=\"https:\/\/graphy.com\/us\/?utm_source=Blog&amp;utm_medium=Keyword+Research&amp;utm_campaign=in+line+banner\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"1960\" data-permalink=\"https:\/\/sinhavaishwi.wpcomstaging.com\/top-5-social-media-management-tools-in-2022-you-must-use\/kajabi-pricing-page-ad2-67d8024b044ac-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/sinhavaishwi.wpcomstaging.com\/wp-content\/uploads\/2025\/03\/kajabi-pricing-page-ad2-67d8024b044ac-1.webp?fit=650%2C485&amp;ssl=1\" data-orig-size=\"650,485\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/sinhavaishwi.wpcomstaging.com\/wp-content\/uploads\/2025\/03\/kajabi-pricing-page-ad2-67d8024b044ac-1.webp?fit=650%2C485&amp;ssl=1\" class=\"aligncenter wp-image-1960\" src=\"https:\/\/i0.wp.com\/sinhavaishwi.wpcomstaging.com\/wp-content\/uploads\/2025\/03\/kajabi-pricing-page-ad2-67d8024b044ac-1.webp?resize=600%2C448&#038;ssl=1\" alt=\"course creation platform for knowledge business\" width=\"600\" height=\"448\" srcset=\"https:\/\/i0.wp.com\/sinhavaishwi.wpcomstaging.com\/wp-content\/uploads\/2025\/03\/kajabi-pricing-page-ad2-67d8024b044ac-1.webp?resize=300%2C224&amp;ssl=1 300w, https:\/\/i0.wp.com\/sinhavaishwi.wpcomstaging.com\/wp-content\/uploads\/2025\/03\/kajabi-pricing-page-ad2-67d8024b044ac-1.webp?w=650&amp;ssl=1 650w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/p>\n<blockquote class=\"wp-block-quote is-style-large\"><p><strong><mark class=\"has-inline-color has-vivid-cyan-blue-color\" style=\"background-color: rgba(0, 0, 0, 0);\"><a href=\"https:\/\/graphy.com?utm_source=Blog&amp;utm_medium=Keyword+Research+for+Course+Planning%3A+How+to+use+keywords+to+find+your+next+online+course+topic&amp;utm_campaign=button\">Launch your online course<\/a><\/mark><\/strong><\/p>\n<p><cite><strong>GOT YOUR CONTENT READY? GRAPHY IS ALL YOU NEED TO GET STARTED!<\/strong><\/cite><\/p><\/blockquote>\n<p>That\u2019s how you can leverage <strong>keyword research for course planning<\/strong> to launch your next course.<\/p>\n<p><strong><em>Also read: <a href=\"https:\/\/graphy.superblog.cloud\/keyword-research-for-course-planning\/\" data-type=\"post\" data-id=\"9205\">10 unconventional online course ideas in high demand<\/a><\/em><\/strong><\/p>\n<h3><span id=\"Graphy_the_online_course_creation_and_selling_platform\" class=\"ez-toc-section\"><\/span>Graphy, the online course creation, and selling platform<\/h3>\n<p>If you are looking to create your online course and sell it with minimum effort and easy-to-use features, then <a href=\"https:\/\/graphy.com?utm_source=Blog&amp;utm_medium=2+Ways+To+Add+A+Video+In+PowerPoint&amp;utm_campaign=text\">Graphy<\/a> is the best place for you. Graphy has thousands of active content creators who have created their own online courses and monetized their skills. You can also do the same, and the best thing is that you can start for free.<\/p>\n<p><a href=\"https:\/\/graphy.com?utm_source=Blog&amp;utm_medium=2+Ways+To+Add+A+Video+In+PowerPoint&amp;utm_campaign=text\">Graphy <\/a>offers a load of features that will definitely add stars to your success, features like:<\/p>\n<blockquote class=\"wp-block-quote is-style-large\"><p><strong><mark class=\"has-inline-color has-vivid-cyan-blue-color\" style=\"background-color: rgba(0, 0, 0, 0);\"><a href=\"https:\/\/graphy.com?utm_source=Blog&amp;utm_medium=Keyword+Research+for+Course+Planning%3A+How+to+use+keywords+to+find+your+next+online+course+topic&amp;utm_campaign=button\">Launch your online course<\/a><\/mark><\/strong><\/p>\n<p><cite><strong>GOT YOUR CONTENT READY? GRAPHY IS ALL YOU NEED TO GET STARTED!<\/strong><\/cite><\/p><\/blockquote>\n<ul>\n<li>Branded website and mobile app<\/li>\n<li>Advanced-level marketing and sales tools and features<\/li>\n<li>Multi-layer content security<\/li>\n<li>Rich multimedia<\/li>\n<li>24*7 customer support<\/li>\n<li>Customizable landing\/sales pages<\/li>\n<li>Personalized course completion certificates for your learners<\/li>\n<li>Integrated payment gateways and country-specific pricing<\/li>\n<\/ul>\n<p>Isn\u2019t it amazing?<\/p>\n<p>So join <a href=\"https:\/\/graphy.com?utm_source=Blog&amp;utm_medium=2+Ways+To+Add+A+Video+In+PowerPoint&amp;utm_campaign=text\">Graphy<\/a>, just like 40,000+ creators.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In this blog, you\u2019ll understand the concept of keyword research for course planning and how to do it on your<\/p>\n","protected":false},"author":262314177,"featured_media":2316,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_crdt_document":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":true},"categories":[1365],"tags":[],"class_list":["post-471","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-products"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Keyword Research for Course Planning: Find Your Next Online Course Topic - Graphy Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sinhavaishwi.wpcomstaging.com\/keyword-research-for-course-planning\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Keyword Research for Course Planning: Find Your Next Online Course Topic - Graphy Blog\" \/>\n<meta property=\"og:description\" content=\"In this blog, you\u2019ll understand the concept of keyword research for course planning and how to do it on your\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sinhavaishwi.wpcomstaging.com\/keyword-research-for-course-planning\/\" \/>\n<meta property=\"og:site_name\" content=\"Graphy Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/creatorsongraphy\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-06T09:49:13+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-22T08:54:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/sinhavaishwi.wpcomstaging.com\/wp-content\/uploads\/2025\/03\/key-67de7ab79fb57.webp?fit=1019%2C589&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"1019\" \/>\n\t<meta property=\"og:image:height\" content=\"589\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Vaishwi Sinha\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Vaishwi Sinha\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/keyword-research-for-course-planning\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/keyword-research-for-course-planning\\\/\"},\"author\":{\"name\":\"Vaishwi Sinha\",\"@id\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/#\\\/schema\\\/person\\\/af38f6e8f7ad8ed818c78ce7480255bf\"},\"headline\":\"Keyword Research for Course Planning: Find Your Next Online Course Topic\",\"datePublished\":\"2025-03-06T09:49:13+00:00\",\"dateModified\":\"2025-03-22T08:54:50+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/keyword-research-for-course-planning\\\/\"},\"wordCount\":1834,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/keyword-research-for-course-planning\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/sinhavaishwi.wpcomstaging.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/key-67de7ab79fb57.webp?fit=1019%2C589&ssl=1\",\"articleSection\":[\"Digital Products\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/keyword-research-for-course-planning\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/keyword-research-for-course-planning\\\/\",\"url\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/keyword-research-for-course-planning\\\/\",\"name\":\"Keyword Research for Course Planning: Find Your Next Online Course Topic - Graphy Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/keyword-research-for-course-planning\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/keyword-research-for-course-planning\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/sinhavaishwi.wpcomstaging.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/key-67de7ab79fb57.webp?fit=1019%2C589&ssl=1\",\"datePublished\":\"2025-03-06T09:49:13+00:00\",\"dateModified\":\"2025-03-22T08:54:50+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/keyword-research-for-course-planning\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/keyword-research-for-course-planning\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/keyword-research-for-course-planning\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/sinhavaishwi.wpcomstaging.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/key-67de7ab79fb57.webp?fit=1019%2C589&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/sinhavaishwi.wpcomstaging.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/key-67de7ab79fb57.webp?fit=1019%2C589&ssl=1\",\"width\":1019,\"height\":589},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/keyword-research-for-course-planning\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Keyword Research for Course Planning: Find Your Next Online Course Topic\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/#website\",\"url\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/\",\"name\":\"Graphy Blog\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/#organization\",\"name\":\"Graphy Blog\",\"url\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/sinhavaishwi.wpcomstaging.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/images-1.png?fit=225%2C225&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/sinhavaishwi.wpcomstaging.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/images-1.png?fit=225%2C225&ssl=1\",\"width\":225,\"height\":225,\"caption\":\"Graphy Blog\"},\"image\":{\"@id\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/creatorsongraphy\\\/\",\"https:\\\/\\\/www.instagram.com\\\/graphyapp\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/#\\\/schema\\\/person\\\/af38f6e8f7ad8ed818c78ce7480255bf\",\"name\":\"Vaishwi Sinha\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/42455d2ec41e27324ee16d3caef3effe13e3b7b85a6b60c7e602efb8c6eee104?s=96&d=identicon&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/42455d2ec41e27324ee16d3caef3effe13e3b7b85a6b60c7e602efb8c6eee104?s=96&d=identicon&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/42455d2ec41e27324ee16d3caef3effe13e3b7b85a6b60c7e602efb8c6eee104?s=96&d=identicon&r=g\",\"caption\":\"Vaishwi Sinha\"},\"description\":\"Passionate about online marketing, content creation, and helping businesses grow. I share insights on eCommerce, digital products, and online teaching to help you succeed in the digital world.\",\"url\":\"https:\\\/\\\/sinhavaishwi.wpcomstaging.com\\\/author\\\/sinhavaishwi\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Keyword Research for Course Planning: Find Your Next Online Course Topic - Graphy Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/sinhavaishwi.wpcomstaging.com\/keyword-research-for-course-planning\/","og_locale":"en_US","og_type":"article","og_title":"Keyword Research for Course Planning: Find Your Next Online Course Topic - Graphy Blog","og_description":"In this blog, you\u2019ll understand the concept of keyword research for course planning and how to do it on your","og_url":"https:\/\/sinhavaishwi.wpcomstaging.com\/keyword-research-for-course-planning\/","og_site_name":"Graphy Blog","article_publisher":"https:\/\/www.facebook.com\/creatorsongraphy\/","article_published_time":"2025-03-06T09:49:13+00:00","article_modified_time":"2025-03-22T08:54:50+00:00","og_image":[{"width":1019,"height":589,"url":"https:\/\/i0.wp.com\/sinhavaishwi.wpcomstaging.com\/wp-content\/uploads\/2025\/03\/key-67de7ab79fb57.webp?fit=1019%2C589&ssl=1","type":"image\/webp"}],"author":"Vaishwi Sinha","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Vaishwi Sinha","Est. reading time":"9 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/sinhavaishwi.wpcomstaging.com\/keyword-research-for-course-planning\/#article","isPartOf":{"@id":"https:\/\/sinhavaishwi.wpcomstaging.com\/keyword-research-for-course-planning\/"},"author":{"name":"Vaishwi Sinha","@id":"https:\/\/sinhavaishwi.wpcomstaging.com\/#\/schema\/person\/af38f6e8f7ad8ed818c78ce7480255bf"},"headline":"Keyword Research for Course Planning: Find Your Next Online Course Topic","datePublished":"2025-03-06T09:49:13+00:00","dateModified":"2025-03-22T08:54:50+00:00","mainEntityOfPage":{"@id":"https:\/\/sinhavaishwi.wpcomstaging.com\/keyword-research-for-course-planning\/"},"wordCount":1834,"commentCount":0,"publisher":{"@id":"https:\/\/sinhavaishwi.wpcomstaging.com\/#organization"},"image":{"@id":"https:\/\/sinhavaishwi.wpcomstaging.com\/keyword-research-for-course-planning\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/sinhavaishwi.wpcomstaging.com\/wp-content\/uploads\/2025\/03\/key-67de7ab79fb57.webp?fit=1019%2C589&ssl=1","articleSection":["Digital Products"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/sinhavaishwi.wpcomstaging.com\/keyword-research-for-course-planning\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/sinhavaishwi.wpcomstaging.com\/keyword-research-for-course-planning\/","url":"https:\/\/sinhavaishwi.wpcomstaging.com\/keyword-research-for-course-planning\/","name":"Keyword Research for Course Planning: Find Your Next Online Course Topic - Graphy Blog","isPartOf":{"@id":"https:\/\/sinhavaishwi.wpcomstaging.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/sinhavaishwi.wpcomstaging.com\/keyword-research-for-course-planning\/#primaryimage"},"image":{"@id":"https:\/\/sinhavaishwi.wpcomstaging.com\/keyword-research-for-course-planning\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/sinhavaishwi.wpcomstaging.com\/wp-content\/uploads\/2025\/03\/key-67de7ab79fb57.webp?fit=1019%2C589&ssl=1","datePublished":"2025-03-06T09:49:13+00:00","dateModified":"2025-03-22T08:54:50+00:00","breadcrumb":{"@id":"https:\/\/sinhavaishwi.wpcomstaging.com\/keyword-research-for-course-planning\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/sinhavaishwi.wpcomstaging.com\/keyword-research-for-course-planning\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/sinhavaishwi.wpcomstaging.com\/keyword-research-for-course-planning\/#primaryimage","url":"https:\/\/i0.wp.com\/sinhavaishwi.wpcomstaging.com\/wp-content\/uploads\/2025\/03\/key-67de7ab79fb57.webp?fit=1019%2C589&ssl=1","contentUrl":"https:\/\/i0.wp.com\/sinhavaishwi.wpcomstaging.com\/wp-content\/uploads\/2025\/03\/key-67de7ab79fb57.webp?fit=1019%2C589&ssl=1","width":1019,"height":589},{"@type":"BreadcrumbList","@id":"https:\/\/sinhavaishwi.wpcomstaging.com\/keyword-research-for-course-planning\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/sinhavaishwi.wpcomstaging.com\/"},{"@type":"ListItem","position":2,"name":"Keyword Research for Course Planning: Find Your Next Online Course Topic"}]},{"@type":"WebSite","@id":"https:\/\/sinhavaishwi.wpcomstaging.com\/#website","url":"https:\/\/sinhavaishwi.wpcomstaging.com\/","name":"Graphy Blog","description":"","publisher":{"@id":"https:\/\/sinhavaishwi.wpcomstaging.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/sinhavaishwi.wpcomstaging.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/sinhavaishwi.wpcomstaging.com\/#organization","name":"Graphy Blog","url":"https:\/\/sinhavaishwi.wpcomstaging.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/sinhavaishwi.wpcomstaging.com\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/sinhavaishwi.wpcomstaging.com\/wp-content\/uploads\/2025\/08\/images-1.png?fit=225%2C225&ssl=1","contentUrl":"https:\/\/i0.wp.com\/sinhavaishwi.wpcomstaging.com\/wp-content\/uploads\/2025\/08\/images-1.png?fit=225%2C225&ssl=1","width":225,"height":225,"caption":"Graphy Blog"},"image":{"@id":"https:\/\/sinhavaishwi.wpcomstaging.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/creatorsongraphy\/","https:\/\/www.instagram.com\/graphyapp\/"]},{"@type":"Person","@id":"https:\/\/sinhavaishwi.wpcomstaging.com\/#\/schema\/person\/af38f6e8f7ad8ed818c78ce7480255bf","name":"Vaishwi Sinha","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/42455d2ec41e27324ee16d3caef3effe13e3b7b85a6b60c7e602efb8c6eee104?s=96&d=identicon&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/42455d2ec41e27324ee16d3caef3effe13e3b7b85a6b60c7e602efb8c6eee104?s=96&d=identicon&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/42455d2ec41e27324ee16d3caef3effe13e3b7b85a6b60c7e602efb8c6eee104?s=96&d=identicon&r=g","caption":"Vaishwi Sinha"},"description":"Passionate about online marketing, content creation, and helping businesses grow. I share insights on eCommerce, digital products, and online teaching to help you succeed in the digital world.","url":"https:\/\/sinhavaishwi.wpcomstaging.com\/author\/sinhavaishwi\/"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/sinhavaishwi.wpcomstaging.com\/wp-content\/uploads\/2025\/03\/key-67de7ab79fb57.webp?fit=1019%2C589&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pgmLFK-7B","_links":{"self":[{"href":"https:\/\/sinhavaishwi.wpcomstaging.com\/wp-json\/wp\/v2\/posts\/471","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sinhavaishwi.wpcomstaging.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sinhavaishwi.wpcomstaging.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sinhavaishwi.wpcomstaging.com\/wp-json\/wp\/v2\/users\/262314177"}],"replies":[{"embeddable":true,"href":"https:\/\/sinhavaishwi.wpcomstaging.com\/wp-json\/wp\/v2\/comments?post=471"}],"version-history":[{"count":6,"href":"https:\/\/sinhavaishwi.wpcomstaging.com\/wp-json\/wp\/v2\/posts\/471\/revisions"}],"predecessor-version":[{"id":2317,"href":"https:\/\/sinhavaishwi.wpcomstaging.com\/wp-json\/wp\/v2\/posts\/471\/revisions\/2317"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sinhavaishwi.wpcomstaging.com\/wp-json\/wp\/v2\/media\/2316"}],"wp:attachment":[{"href":"https:\/\/sinhavaishwi.wpcomstaging.com\/wp-json\/wp\/v2\/media?parent=471"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sinhavaishwi.wpcomstaging.com\/wp-json\/wp\/v2\/categories?post=471"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sinhavaishwi.wpcomstaging.com\/wp-json\/wp\/v2\/tags?post=471"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}