25 Digital Products To Sell As A Life Coach

If you’re a life coach, you already know your 1:1 sessions are powerful — but also limited by time. Digital products change that. They let you scale your impact, earn while you sleep (yes, really), and attract the right-fit clients long before a discovery call happens.

But don’t just throw up a PDF and call it a day. The best digital products feel like an extension of your coaching — thoughtful, transformative, and so useful they could only come from you.

Let’s dig into 25 product ideas — ranked, refined, and ready for launch.

1. Signature online course 

This should be your digital cornerstone — your coaching process, turned into a transformation roadmap.

• Identify the before and after state: “From burned out and stuck → to aligned and decisive”

• Break it down into 4–6 clear stages (video or audio lessons)

• Include:

  • Printable workbooks or Google Docs

  • Reflection prompts and journaling sheets

  • Bonus live Q&A or community access

🎓 Sell this as your “self-paced breakthrough.” It’s not just a course — it’s you in an evergreen container. Run it live once, record it, and let it sell forever.

2. Self-discovery workbook 

A workbook shouldn’t just have pretty prompts — it should change how someone sees themselves.

• Structure it like a coaching warm-up: Past → Conflict → Desire → Resistance → Insight

• Include mini-decisions: “If this resonates, go to page 7. If not, reflect here instead.”

• Add client stories or example entries for guidance

Sell it as a pre-coaching primer or low-ticket intro product that leaves people thinking, “If the workbook is this good, imagine the actual coaching.”

3. Intentional email course 

This product creates real habit change — by giving users tiny, repeatable wins.

• Each email = 1 limiting belief + 1 reframe + 1 reflection

  • Example: “I’m behind” → “What if you’re right on time?” → Prompt: “Who are you comparing yourself to today?”

• Add optional audio narration for deeper impact

• Let users unlock the next email by completing a short reflection

🔥 Position this as a low-ticket daily coaching experience that builds trust — especially powerful before an upsell.

Or use it as a lead magnet to build your email list.

4. Guided meditation pack 

Don’t make generic “abundance meditations.” Make specific tools for specific situations:

• “Before the Tough Conversation”

• “Morning After a Big Decision”

• “Unhooking From Validation After Posting Online”

🎧 Bundle includes:

• 5–7 downloadable MP3s

• A PDF explaining when to use what

• Bonus: a printable “State Selector” chart based on emotions

This product builds intimacy — your voice in their ears builds authority and trust.

5. Time management mastery mini-course 

Teach time not as a calendar problem, but an energy regulation problem.

• Break it into 3 parts:

  • Understand your “Time Triggers” (anxiety, guilt, urgency)

  • Rebuild your calendar with white space and rituals

  • Use “3-hour momentum windows” instead of 8-hour slogs

• Include:

  • Plug-and-play planners

  • Weekly review rituals

⏱️ Great mid-ticket product. Also works well as a bonus with your main course.

6. Coaching programs 

A coaching program isn’t just “6 sessions over Zoom.” It’s a curated journey — with structure, milestones, and compounding results.

Here’s how to turn your coaching into a productized experience:

• Build a transformation arc: clearly define the “Before → After” journey (e.g., “From scattered and overwhelmed → to clear, boundaried, and focused”)

• Structure it into phases: e.g., Phase 1: Awareness, Phase 2: Realignment, Phase 3: Action + Integration

• Add supportive assets:

  • Weekly exercises or challenges

  • Reflection workbooks

  • Recorded mini-lessons or visual guides

• Bonus: offer asynchronous support like Voxer or Loom check-ins for higher-tier clients

Market this as a system with support, not just “access to you.” Programs increase perceived value, reduce churn, and make you more referable — because people remember the process, not just the conversation.

7. Digital habit tracker

Most trackers fail because they don’t ask why. This one does.

• Build in Notion or Sheets

• Each habit includes:

  • Intention (“Why I want this”)

  • Identity tag (“Who I become when I do this”)

• Weekly review prompts:

  • “Which habit felt energizing?”

  • “What’s the real story behind the ones I missed?”

💡 Add visuals and progress bars. Make it fun. Make it deep.

8. Training for C-suite

Selling to the C-Suite isn’t about motivation. It’s about measurable mindset shifts that directly impact leadership performance, decision-making, and organizational culture.

Here’s how to productize C-suite coaching:

• Offer structured modules around:

  • Strategic clarity under pressure

  • Emotional regulation in high-stakes environments

  • Vision communication and executive presence

  • Boundary-setting and delegation for sustainable leadership

• Add boardroom-relevant tools:

  • Decision-making frameworks

  • Influence and feedback mapping

  • Energy management systems for peak performance

• Use formats that suit their time scarcity:

  • 60-minute intensives

  • Voice note coaching

  • Confidential executive briefings with takeaways

Position this as thinking partnership for high-leverage decisions. Your role isn’t just to motivate — it’s to recalibrate the mindset that drives companies. This is where your coaching becomes indispensable strategy.

9. Values clarification card deck 

Values = internal compass. Most people don’t know theirs.

• Include 60–100 cards (digital or printable)

• Exercises:

  • “Eliminate until you reach your top 5”

  • “Which ones are missing from your calendar?”

• Add case studies of real value-based choices (quitting a job, saying no, etc.)

🃏 Great for retreats, teams, or group coaching too.

10. Morning & evening ritual templates

Help clients start and end the day with structure and intention.

• 3 types of rituals:

  • 5-min quick-start

  • 15-min journaling & stretch

  • 30-min deep-dive

• Format:

  • Canva printable

  • Notion tracker

  • Bonus: blank template to create their own

🕯️ Sell it as a “Daily Coaching Companion.” It’s small but deeply habit-shifting.

11. Life path archetype quiz 

Quizzes aren’t just fun — they’re funnel gold.

• Create 4–6 archetypes (e.g., The Visionary, The Stabilizer, The Seeker)

• For each result, deliver:

  • 1-page profile

  • 3 tools to support them

  • 1 recommendation for your paid product

🧠 Use this to drive email signups, segment leads, and offer archetype-specific coaching.

12. Coaching questions vault 

This one’s for your audience of coaches — not clients.

• 100+ categorized questions:

  • Start of session

  • Emotional clarity

  • Values alignment

  • Resistance navigation

• Include:

  • Usage examples

  • Video demo of a mock session

🎓 Great as a mini-course or upsell from your mentor program.

13. Goal-setting & execution masterclass 

If you’ve taught this live, package it properly.

• 60–90 minute video

• Interactive workbook:

  • “3 Types of Goals Most People Set — and Why They Fail”

  • “Reverse Engineering the Finish Line”

• Add a visual goal board template

📈 Bundle this into your course or use it as a lead-conversion tool.

14. Annual life planner 

A beautifully designed planner becomes a client’s daily touchpoint with your brand.

• Monthly reflection pages

• Weekly rituals & goal-setting

• Vision board section

• Daily priorities with mood/emotion tracking

🗓️ Format as both printable and fillable PDF. People gift these during New Year season — sell in bundles.

15. Limiting beliefs rewire bundle 

Limiting beliefs don’t go away with logic — they need rewiring.

• Bundle includes:

  • “Spot the belief” worksheet

  • Reframe exercise (old belief → neutral → empowering)

  • Daily audio affirmations

• Add an “Emotional Map” that shows where the belief might show up (voice, decisions, money)

🧠 This pairs beautifully with your mindset coaching offer.

16. Client intake & progress tracker templates — for other coaches

Make your back-end systems a sellable asset.

• Include:

  • Intake form

  • Session prep form

  • Progress dashboard

  • Reflection templates

• Format in Google Docs, Typeform, or Notion

📋 Great for newer coaches or those building programs.

17. Mindset reframe flashcards

Think of this as “affirmation cards with teeth.”

• Each flashcard has:

  • Limiting belief → coaching reframe

  • A metaphor or example

• Group them by themes: visibility, self-worth, fear, identity

🃏 Print, sell digitally, or offer as Instagram freebies with paid upgrades.

18. Coaching for other coaches 

If you’ve built a solid practice, you’re sitting on a goldmine: your systems, mistakes, and client patterns are exactly what newer coaches crave. Turn your behind-the-scenes know-how into a premium coaching offer.

Here’s how to structure it:

• Define your promise: Don’t just offer “business coaching” — offer outcomes like:

  • “Design your first paid program in 30 days”

  • “Go from free calls to $3K clients”

• Break it into modules + mentorship:

  • Niche clarity + positioning

  • Offer building + pricing

  • Client onboarding + retention systems

  • Ethical selling + visibility (without burnout)

• Support formats:

  • Voxer/Slack access between calls

  • Swipe files, templates, and recording libraries

  • Monthly “what’s working now” trend debriefs

This isn’t just a service — it’s coach OS. You’re giving them both the mindset and mechanics to lead confidently. Bonus: you create future referral partners while charging premium.

19. Niche eBook 

A great eBook:

• Builds authority

• Generates leads

• Can be a paid low-ticket entry point

📝 Keep it actionable:

• Short chapters

• Coaching prompts

• Real client stories (with permission)

Offer as PDF, Kindle, or audiobook.

Also read: How Long Should An Ebook Be? (The Science Of Reader Engagement)

20. White-label coaching resources 

Create a licensing model — coaches love done-for-you tools.

• Include:

  • Goal setting worksheets

  • Client reflection forms

  • Mini journaling challenges

• Provide Canva or Google Docs versions

💼 Sell on marketplaces (like Etsy) or bundle inside your coach mentorship program.

21. “Design your life” digital retreat 

Turn your 2-day retreat framework into a DIY kit.

• Schedule: morning meditation, mid-day vision work, evening reflection

• Add:

  • Pre-recorded videos

  • Journal prompts

  • Digital workbook

🧘 Position this for new years, quarter resets, or birthday bundles.

22. Vision board template

Go beyond magazine clippings:

• Canva or Notion template

• Life domain prompts

• Space for values, affirmations, and “emotional visuals”

📸 Great add-on to planners, journals, or manifesting workshops.

23. Affirmations vault — audio + PDF pack

Affirmations done right:

• Themes: Money, Confidence, Visibility, Boundaries

• Include:

  • Audio versions (looped)

  • Printable cards

  • “When to Use” guide

🎧 Easy to bundle, low-lift to create, and very high perceived value.

24. Text-based coaching prompts (via SMS/email)

Turn your coaching into a daily habit.

• Deliver:

  • One prompt a day

  • Optional link to reply or reflect

• Use tools like Twilio, EmailOctopus, or Subtext

📲 Sell as a monthly subscription. Very sticky. Very intimate.

25. “Coach yourself daily” digital calendar

Each day = 1 insight, challenge, or nudge.

• Google Calendar or Notion-based

• Auto-syncs with daily coaching-style actions:

  • “Say no to something small today”

  • “Ask for help once this week”

📆 A lightweight but high-touch offer that builds long-term brand affinity.

Next steps

The online course industry is booming, but here’s the hard truth—most courses don’t make it.

Over 85% of online courses fail to retain students, and a major reason is poor platform usability and lack of engagement.

Research shows that the average completion rate for online courses hovers around 15%, with some dropping as low as 3-5%.

The solution? An intuitive platform, interactive content, and a smart marketing strategy.

And Graphy solves exactly this.

Graphy has helped over 200K creators launch and sell their AI-first courses, webinars, memberships and other digital products.

Get your free consultation today!

Frequently asked questions

What kind of digital product is best for new life coaches?

If you’re just starting, begin with low-lift, high-trust products like a self-discovery workbook, email challenge, or journal prompt pack. These help build your audience and validate your niche — without overwhelming your time or tech setup.

How do I price my digital products as a coach?

Pricing depends on value, transformation, and depth of content:

• Entry-level (PDFs, templates): $7–$49

• Mid-tier (mini-courses, meditations): $50–$199

• Flagship offers (online programs, high-touch coaching kits): $200–$999+

Tip: Start lean, then raise prices as your authority and testimonials grow.

Can I sell digital products without a large audience?

Yes — especially with well-targeted offers and smart platforms. Use:

• Instagram, LinkedIn, or YouTube Shorts to seed value and build awareness

• Email funnels to nurture trust

• Marketplaces like Gumroad, Podia, or your own website to sell passively

A micro-audience that trusts you beats 10,000 silent followers.

Which platform is best for selling coaching digital products?

Some top tools for life coaches include:

• Gumroad or Payhip – Easy for PDFs, audio, and mini-courses

• Podia or Graphy – For full online courses + sales funnels

• Notion or Google Docs – Free and fast for templates, planners, or journals

• Kajabi or Teachable – If you’re scaling and want all-in-one automation

Pick based on simplicity, not features.

How do I protect my digital content from being copied?

You can’t stop it 100%, but you can:

• Use PDF watermarking and disable editing

• Host videos/audio in private, non-downloadable formats

• Focus on transformation over information — your method is hard to steal

• Build a personal brand that makes imitation obvious

Can I create digital products without showing my face?

Absolutely. Many coaches succeed with:

• Voiceover meditations

• Written guides and email sequences

• Notion dashboards or Canva templates

• Slides-based courses with audio only

Your authority comes from your insight — not your selfie.