In this blog, we will take you through some proven tips to get more followers on TikTok.
Followers are what determine the success of any social media page, and TikTok is no different. In a sense, followers are your success magnets, and your growing follower list determines how far you can go in your journey as a TikTok star.
- If you have a loyal base of followers, your content will be viewed, liked, and shared immensely, reaching more people in no time.
- More followers mean a better reputation.
- Your followers are who bring you into the category of “influencers”.
- More followers mean more views and that means more money.
So, your followers take your content to more potential followers and ensure that you reach the milestones you have set for your profile.
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Now that we know the importance of followers, next comes knowing how to get more followers on TikTok.
That’s why we are here. We at Graphy have brought you a few tips to get more followers on TikTok in 2022. Follow this list, practice the tips, and grow your TikTok follower list organically.
Let’s get started.
Table of Contents
How to get more followers on TikTok: A complete guide
Hop on all relevant trends
To be trending on TikTok, you need to first hop on all the trends that are taking the platform by storm. Because these trends do a lot for the visibility of your content and profile. For instance, when you use a trending song to create content, your content is more likely to be seen.
So, whenever you see a new trend, make sure to use it without any delay. But that doesn’t mean you mindlessly follow every trend that comes along. Instead, pick the ones that might be relevant to your target audience.
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Also, we recommend you give your own touch to these trends and not simply copy them. That way, your video might grow into a trend of its own.
Also read: Best time to post on TikTok [updated May 2022]
Identify your target audience
Knowing your audience is the first step to creating content that matters. The TikTok community is in no way a small one. It consists of people from different
- Geographical location
- Age group
- Gender
- Niche
And what appeals to one might not interest the other. So, before you create content, you need to clearly identify who your target audience is. That way, you can form your content around their interests.
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For instance, content that might be trending in India might be different from what people are following in the U.S. So if your target audience is based in India, you have to curate content that might interest them. Otherwise, your content will miss its mark, and your hope to get more TikTok followers would be nothing more than a dream.
Also read: What are video watermarks? Why add watermarks to your content?
Create educational content
Gone are the days when social media platforms were meant just for entertainment. Today, it has become a quick source of knowledge. So, if you want your content to stand out, you need to add an educational element to it.
Why?
Because if your content is just entertaining, the reach would be limited. On the other hand, if it educates your audience while entertaining them, they will never want to miss out on your content. And to be double sure, they will follow your account.
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So, create a mix of informative and entertaining content, and that way, you will attract more audiences from all walks of life in no time.
Also read: Best profitable online course ideas & trends for 2022 with examples
Use trending hashtags
One other way to get more followers on TikTok is by using relevant hashtags. Hashtags, in a sense, ensure that your content reaches your target audience.
For example, consider a general hashtag like #funny. If you put this hashtag in your video, your content will potentially reach anyone who is interested in funny content and enters this keyword in their search section.
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Hashtags, in a sense, enhance the visibility of your content. And the more people it reaches, the greater the possibility of people following you.
But don’t mindlessly use hashtags but only the relevant ones. Why? Because even if your content shows up in irrelevant searches, the users won’t have a reason to follow you. On the other hand, they might blacklist your content.
Also read: How to create your successful masterclass in 5 steps in 2022
Benefits of using hashtags
- Enhance the visibility of your content
- Boost your engagement rate
- A brand-specific hashtag helps create a sense of community
- By searching for a particular hashtag, you can find your competitors
- The right hashtags could earn you a position in the discover section.
Promote your content on other platforms
Nowadays, there is growing interconnectivity between different social media platforms. When marketing your content, you have to make use of this new wave and spread your content across different social media platforms like Instagram, Facebook, and Twitter.
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Don’t you remember seeing videos with a TikTok watermark on Instagram, Facebook, and Twitter? That’s what cross-promotion is. That way, you offer your target audience multiple access to your content. In case they miss it on TikTok, they might see it on other platforms and redirect themselves to your TikTok account.
That gives your content more exposure, and it could be an easy way to get more followers on TikTok.
Also read: How to launch memberships on Graphy
Collaborate with other creators
Collaboration is a great way to grow on TikTok. That’s how you monetize the social aspect of social media.
TikTok offers several collaborative features to its users, including duet and stitch. Using them, you can create videos with other TikTok creators and double your reach. Such videos do well because they bring in a surprise element that your fans never expected. Also, through such collaboration, you can attract the followers of other stars and get more followers on TikTok.
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A sense of competition indeed comes in when you collaborate with other stars but competitiveness shouldn’t come in the way of curating quality and trendy content.
Find the best time to post on TikTok
To get more followers on TikTok, you need to first ensure that your content reaches your target audience. And for that, your content needs to do well on several levels, but along with all that, the timing should be right.
Yes, there is the best time to post on TikTok, a time when most users are active.
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On TikTok, millions of videos are posted every day. So, how do you ensure that your content doesn’t get lost among all the videos? By posting your content when your potential audience is the most active. That way, your video is most likely to reach them, and if they like it, they will follow you for more.
To know more, go through our blog, “the best time to post on TikTok”.
Engage in challenges
If you frequently use TikTok, you must be aware that new challenges come in every day. And participating in such challenges is the best for instant follower hikes.
Such challenges are quite trending on TikTok, and when you create content around such challenges, your content becomes a part of that trend. So, the possibility of your content being seen and your page attracting more followers increases.
Also, you can create your own trend-worthy challenges and gain popularity through its success.
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So, on TikTok, there are two ways to engage in challenges:
- Participating in existing challenges
- Creating your own challenges
While the first might seem easier, make sure to create your own exciting challenges once you gain a steady base of followers.
To sum up
In short, there are not one but several ways to get more followers on TikTok. Any of these ways might work for you. So, create a content strategy that targets all these areas and grow as a TikTok creator.
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