Top 19 Digital Products to Sell As A Graphic Designer in 2025

So, you’re a graphic designer.

You’ve mastered the art of making fonts flirt with each other and colors pop like a well-timed meme.

But here’s the real question—why are you still trading hours for dollars when your talent could be making passive income while you sleep (or binge-watch design tutorials at 2 AM)?

Welcome to the golden age of digital products, where you create once and sell forever.

Whether you want to cash in on templates, brushes, or some ridiculously niche design assets (vintage Y2K PowerPoint themes, anyone?), this list has you covered.

Let’s dive into 20 genius ways to turn your creativity into cold, hard, digital cash.

Let’s go!

19 profitable digital products to sell as a graphic designer in 2025

1. Create printable artwork

Printable artwork is one of the easiest ways to turn your creativity into cash. You design it once, and people can buy, download, and print it as many times as they want.

No shipping, no inventory—just pure passive income.

What can you create?

If it can be printed and hung on a wall, you can sell it. Popular options include:

• Inspirational quotes – Stylish, motivational words people love to frame
• Minimalist art – Clean, modern designs that go with any decor
• Abstract designs – Unique patterns that make people say, “I love it… but what does it mean?”
• Seasonal graphics – Holiday-themed prints for instant festive vibes

Who’s buying?

Your customers are people who want beautiful, affordable decor—without waiting for shipping. Think:

• Homeowners & Renters – Sprucing up their space on a budget
• Office Professionals – Making their workspaces less soul-crushing
• Event Planners – Adding a personal touch to special occasions
• Gift Shoppers – The “Oh no, I forgot a gift!” crowd looking for something instant and thoughtful

How much can you make by selling printable artwork?

• Just Starting? $10–$100 per week as you build your shop
• Gaining Momentum? $1,000+ per month with a strong catalog
• Top Seller Status? Some printables sellers hit $70K+ per year

2. Offer digital illustrations

Digital illustrations are more than just pretty pictures—they’re assets that businesses, creators, and brands need.

Whether it’s for marketing, social media, or book covers, there’s always demand for high-quality visuals.

What can you create?

If it can be drawn, it can be sold. Some bestsellers include:

• Character illustrations – Cute, quirky, or professional figures for branding and storytelling
• Landscapes & backgrounds – Perfect for posters, websites, and digital projects
• Icon & element packs – Small graphics for UI, social media, and presentations
• Themed illustration bundles – Collections for marketers, authors, and content creators

Who’s buying?

Your digital art isn’t just eye candy—it’s a tool that helps businesses and creatives stand out. Your customers include:

• Graphic designers – Need ready-made elements for their projects
• Marketers & brands – Looking for visuals that stop the scroll
• Authors & publishers – Eye-catching book covers and story illustrations
• Content creators – YouTube thumbnails, blog visuals, social media graphics—the list goes on

How much can you make through digital illustrations?

• Just starting? $50–$500 per month as you build your portfolio
• Gaining momentum? $1,000–$5,000 per month with a strong catalog
• Top earners? Some illustrators pull in $100K+ annually

Also read: 8-Step Fiscal Responsibility Playbook for Course Creators

3. Launch your online courses

You’ve mastered the art of design—now, why not teach others and get paid for it?

Online courses are a fantastic way for graphic designers to turn their skills into passive income.

Create a course once, sell it forever. No client revisions. No all-nighters. Just money rolling in while students learn from you.

What can you teach?

If you’ve got design skills, there’s an audience ready to learn Popular course topics include:

• Adobe mastery – Photoshop, Illustrator, InDesign, After Effects, etc
• Branding & logo design – Helping businesses build visual identities
• Social media graphics – Designing content that drives engagement
• Print & digital design – Posters, flyers, business cards, eBooks
• Freelancing & business – Teaching designers how to land clients & make money

Who’s buying?

Your students are aspiring or self-taught designers looking to level up. Common audiences include:

• Beginners & hobbyists – Learning design from scratch
• Freelancers – Trying to sharpen their skills & increase their rates
• Small business owners – Wanting to DIY their branding
• Content creators – Learning design for social media & marketing

How much can you make selling your online design courses?

• Just Starting – $100–$1,000 per month with a beginner-friendly course
• Gaining Traction – $5,000+ per month with multiple courses & solid marketing
• Top Earners – Some graphic design instructors make $100K+ per year

4. Sell custom fonts

Fonts are sneaky little money-makers.

They blend into the background, working silently in every ad, website, and product label—yet someone, somewhere, is cashing in on every letter typed.

The best part? Most people don’t even realize fonts are something they can buy, let alone something you can sell. That’s your advantage.

If you’ve ever obsessed over kerning or gotten irrationally excited about a well-crafted ampersand, selling custom fonts might be your secret weapon for passive income.

 

What can you create?

• Handwritten scripts – For brands, weddings, and those aesthetic Instagram quotes
• Sans-serif modern – Clean, minimal fonts that scream premium
• Display fonts – Bold, eccentric, or just plain weird—perfect for eye-catching designs
• Serif classics – Timeless, bookish fonts for print and corporate branding
• Themed fonts – Retro, futuristic, holiday-inspired—niches are where the money’s at

Who’s buying?

• Designers & agencies – Because originality is currency
• Web developers – Custom fonts = better UX and branding
• Ecommerce sellers – Etsy, Canva, and Print-on-Demand entrepreneurs need fonts too
• Marketing teams – Ads, packaging, social media—fonts are the backbone
• DIY creators – Small businesses, bloggers, and anyone with a Canva addiction

How much can you make by creating custom fonts?

• Side hustle? $100–$1,000 per month with a small catalog
• Full-time gig? $5,000+ per month with a well-marketed font collection
• Top tier? Some type designers pull in $100K+ annually through licensing deals

5. Create memberships

Graphic design isn’t just about creating—it’s about knowing how to create.

And guess what?

People are willing to pay for that knowledge on a recurring basis.

That’s where memberships come in. Instead of selling one-off products, you build a community that pays you every month for access to exclusive content, resources, and insights.

What can you offer?

• Exclusive tutorials – Deep dives into design techniques, workflows, and software hacks
• Resource libraries – Custom brushes, templates, mockups, and design assets
• Live Q&As & feedback sessions – Help members improve their work in real time
• Community & networking – Private groups where designers can connect and grow
• Early access & discounts – Special perks for members on your digital products

Who will join?

• Aspiring designers – Learning the ropes and looking for structured guidance
• Freelancers & professionals – Wanting to refine their skills and grow their business
• Entrepreneurs & marketers – Needing better design skills for branding and content
• Creative hobbyists – People who love design but don’t want to go to art school

How much can you make through your memberships?

• Starting out? $500–$2,000 per month with a small but engaged community
• Scaling up? $5,000–$10,000+ per month as your membership grows
• Top earners? Some designers run six-figure membership sites with high-value content

Also read: Best Teachable alternative

6. Design digital planners

Let’s be real—most people want to be organized, but their current system is a mix of random sticky notes, forgotten calendar alerts, and a to-do list buried under 237 unread emails.

Here is the need for digital planners. You’re not just selling templates—you’re selling sanity.

What can you offer?

• Daily & weekly planners – For people who love a good checklist
• Business & entrepreneur planners – Goal trackers, financial sheets, and launch planners for go-getters
• Wellness & self-care planners – Habit trackers, meal planners, and mental health journals
• Student & academic planners – Study schedules, assignment trackers, and note-taking templates
• Undated & customizable planners – Flexible layouts that buyers can reuse forever

Who’s buying?

• Busy professionals & entrepreneurs – Need structure to juggle all the things
• Students & teachers – Staying on top of assignments and lesson plans
• Wellness enthusiasts – Tracking habits, meals, and mindfulness routines
• Moms & families – Managing schedules, meal plans, and household chaos
• Personal development junkies – Because if it’s not written in a planner, did the goal even exist?

How much can you make by selling digital planners?

• Starting out? $100–$500 per month on Etsy, Gumroad, or your own website
• Scaling up? $3,000+ per month with niche-focused, high-quality planner packs
• Top earners? Some sellers make $50K+ per year by bundling planners with additional digital products

7. Sell social media templates

Every business wants sleek, scroll-stopping social media graphics—but not everyone has the time (or skill) to design them.

By creating and selling social media templates, you give brands, influencers, and marketers an easy way to level up their visuals without hiring a designer.

What can you create?

• Instagram & Facebook post templates – Pre-designed layouts for promotions, quotes, and product showcases
• Story & reel covers – Cohesive, aesthetic designs for brand consistency
• Carousel templates – Engaging multi-slide posts for storytelling and education
• YouTube & TikTok thumbnails – Click-worthy designs that drive views
• Pinterest & blog graphics – Optimized layouts for sharing content across platforms

Who’s buying?

• Small business owners – Need pro-looking graphics but don’t have the budget for a designer
• Social media managers – Want templates to speed up content creation
• Influencers & content creators – Need consistent branding across platforms
• Coaches & educators – Use templates for courses, workshops, and promotions
• Marketing agencies – Buy in bulk to use for multiple clients

How much can you make by selling social media templates?

• Starting out? $300–$1,500 per month selling on platforms like Etsy, Creative Market, or your own site
• Scaling up? $5,000+ per month with niche-specific, high-quality template bundles
• Top earners? some sellers hit $100K+ annually by offering memberships or exclusive packs

Related Blog: How to Sell Canva Templates Online: Step-By-Step Guide​

8. Create eBooks and PDFs

Let’s be real—most people don’t want to spend hours figuring things out on their own. They want a shortcut. A cheat code.

A neatly packaged, well-designed guide that hands them the answers on a silver platter.

Whether it’s a step-by-step tutorial, a business playbook, or a set of done-for-you templates, you’re selling clarity—and that’s worth real money.

What can you create?

• How-to guides – Teach people how to design, market, or run a creative business
• Workbooks & planners – Give them the structure they need to hit their goals
• Typography & color guides – Save new designers from making painful (and ugly) mistakes
• Case studies & reports – Break down strategies and trends in ways they can actually use
• Client proposal & contract templates – Help freelancers look professional and get paid faster

Who’s buying?

• Freelancers & designers – Want tools that make their work easier and their brand stronger
• Small business owners – Need simple, no-fluff guides to branding and marketing
• Coaches & educators – Use ebooks and templates to support their students
• Content creators & marketers – Buy planning tools, strategy guides, and done-for-you resources
• Agencies & professionals – Grab reports and templates to impress clients and save time

How much can you make through ebooks and PDFs?

• Starting out? $200–$1,000 per month selling on Etsy, Gumroad, or your own website
• Scaling up? $3,000–$10,000+ per month with high-value, niche-specific digital products
• Top earners? Some sellers make $50K+ per year by turning ebooks into full digital businesses

9. Sell photographs

You don’t need to be a full-time photographer to make money from photos.

As a graphic designer, you already have an eye for composition, color, and visual storytelling—why not cash in on it?

Businesses, marketers, and content creators are constantly looking for high-quality, ready-to-use images. And with the right strategy, your photos can become a steady stream of income.

What can you sell?

• Stock photos – Professional, niche-specific images for websites, ads, and social media
• Mockup photography – Styled shots for showcasing products, branding, and packaging designs
• Textures & backgrounds – High-resolution elements for design projects and digital art
• Themed photo packs – Bundles for specific industries (fitness, fashion, tech, etc.)
• Editable photography templates – Customizable image overlays and social media frames

Who’s buying?

• Graphic designers – Need high-quality assets to enhance their client work
• Small businesses & brands – Want original visuals for marketing and branding
• Social media managers – Constantly need fresh images to keep content engaging
• Bloggers & content creators – Use high-res images for posts, thumbnails, and promotions
• Ad agencies & marketers – Buy premium photos to create polished ad campaigns

How much can you make by selling photographs?

• Starting out? $100–$1,000 per month selling on stock platforms like Shutterstock, Adobe Stock, or Etsy
• Scaling up? $3,000+ per month with exclusive bundles, niche-specific packs, or custom photography services
• Top earners? Some photographers make $100K+ annually by licensing their work and building a personal brand

Also read: How long should your eBook be?

10. Logo Templates

People judge brands in seconds.

A bad logo? Instant turn-off.

A sleek, professional one? That’s credibility, trust, and sales on a silver platter.

But here’s the thing—most startups and side hustlers don’t have the time (or budget) to hire a designer. They want something quick, customizable, and polished.

That’s where your logo templates come in. You’re not just selling designs—you’re selling legitimacy.

What can you create?

• Minimalist logo packs – For brands that believe “less is more” (but still want to look premium)
• Vintage & retro logos – Nostalgic vibes that scream artisanal, handcrafted, and expensive coffee
• Monogram & lettermark templates – Classy, initial-based logos for professionals and personal brands
• Industry-specific logos – Pre-made designs for fitness coaches, tech startups, beauty brands, and more
• Editable branding kits – Logos + matching business cards, social media assets, and brand guidelines

Who’s buying?

• Small business owners & startups – Need pro branding without the custom price tag
• Freelancers & side hustlers – Want a polished, trustworthy look ASAP
• Agencies & designers – Grab templates to speed up client work (yes, even designers use templates)
• Etsy & Shopify sellers – Selling products online? A good logo makes them look like a brand, not a hobby
• Influencers & content creators – Need logos for YouTube, Instagram, and personal branding

How much can you make by selling logo templates?

• Starting out? $200–$1,000 per month selling on Etsy, Creative Market, or your own site
• Scaling up? $3,000+ per month with premium niche-focused logo packs
• Top earners? Some designers make $50K+ per year by bundling logos with full branding kits

11. Design slides and presentations

Ever sat through a presentation so bad you started questioning life itself?

Yeah, so has everyone else.

The thing is, most people don’t want to make boring slides—but design isn’t their thing. Grab this opportunity to make some money online.

What can you create?

• Investor pitch decks – Clean, confident layouts that make startups look like they know what they’re doing
• Sales & marketing slides – Visuals that actually help convert, not just fill time
• Educational presentations – Clear, engaging layouts for teachers, trainers, and course creators
• Webinar & workshop slides – Polished decks that keep online audiences awake (a true miracle)
• Branded presentation kits – Matching slides, infographics, and reports for a cohesive look

Who’s buying?

• Entrepreneurs & startups – Need to impress investors (and prove they have a real plan)
• Marketers & sales teams – Want high-impact slides that don’t scream “default PowerPoint theme”
• Educators & trainers – Rely on visuals to keep students from zoning out
• Content creators & influencers – Need stylish slides for YouTube, courses, and live events
• Corporate professionals – Want to look sharp in meetings without spending hours tweaking fonts

How much can you make by selling slides and presentations?

• Just starting? $100–$1,000 per month selling on Etsy, Creative Market, or your own site
• Gaining traction? $3,000+ per month with premium, niche-focused slide templates
• Top earners? Some sellers bring in $50K+ per year by bundling slides with branding kits

Also read: 5 Underrated Ways to Market Your Digital Product Online

12. Branding kits

Businesses need strong branding, but not everyone can afford a custom design package.

For graphic designers, this means a steady stream of buyers, repeat customers who need updates, and the ability to sell the same designs over and over.

It’s a scalable way to make money without constantly chasing new clients.

What can you offer?

• Logo & color palettes – Pre-made branding sets that give businesses an instant identity
• Social media kits – Matching templates for Instagram, Facebook, LinkedIn, and more
• Business card & stationery designs – A professional touch for networking and client interactions
• Website & presentation branding – Cohesive styles for online presence and pitches
• Complete brand guides – Ready-to-use style sheets with fonts, colors, and logo variations

Who’s buying?

• Small business owners & startups – Need branding that looks custom without the cost
• Freelancers & solopreneurs – Want a polished image to attract high-paying clients
• Etsy & Shopify sellers – A strong brand = more trust = more sales
• Coaches & content creators – Personal brands need a consistent, professional look
• Marketing teams & agencies – Use branding kits to streamline client work

How much can you make by creating brand kits?

• Starting out? $200–$1,000 per month selling on Etsy, Creative Market, or your website
• Scaling up? $3,000+ per month with niche-focused, premium branding bundles
• Top earners? Some designers make $75K+ per year by offering customizable branding kits

13. Design photo filters & presets

People don’t want better photos—they want photos that look effortlessly perfect.

The kind that scream I woke up like this(even if it took 27 takes and a lot of bad lighting).

But tweaking settings manually? No thanks.

That’s why presets are gold.

As a graphic designer, you’re not just selling edits—you’re selling instant transformation. And in a world obsessed with aesthetics, that’s a product people will always pay for.

What can you create?

• Lightroom presets – One-click edits for photographers, influencers, and brands
• Photoshop actions – Advanced effects and enhancements for professional editors
• Mobile presets – Instagram-ready filters for quick and easy photo editing
• Niche filter packs – Vintage, cinematic, moody, pastel—sell themed collections
• Customizable preset bundles – Offer mix-and-match options for different styles

Who’s buying?

• Photographers & influencers – Need fast, professional-quality edits
• Brands & marketers – Want a consistent look for social media and ads
• Etsy & Shopify sellers – Use presets to enhance product photos
• Bloggers & content creators – Maintain a cohesive visual identity
• Anyone tired of bad lighting – People who just want better-looking photos without editing skills

How much can you make by selling filters and presets?

• Getting started? $100–$1,000 per month selling on Etsy, Creative Market, or your own site
• Gaining traction? $3,000+ per month by offering high-quality, niche-focused preset packs
• Top earners? Some sellers make $50K+ per year by bundling presets with editing guides or courses

14. Brush packs

Every digital artist starts with the same basic tools, but no one wants their work to look basic. That’s where custom brush packs come in.

Whether it’s textured pencils, watercolor effects, or inky calligraphy, the right brushes help artists add personality, depth, and style to their work.

As a graphic designer, selling brush packs means turning your skills into a scalable product—because once a brush is made, you can sell it forever.

What can you create?

Not all brushes are created equal, and that’s exactly why people pay for premium options. Some bestsellers include:

• Procreate brush packs – Custom brushes for illustrators, letterers, and digital painters
• Photoshop brushes – High-quality textures, stamps, and effects for designers
• Illustrator brushes – Smooth, scalable brushes for vector artwork
• Niche brush sets – Watercolor, charcoal, ink, neon glow—anything that adds a unique touch
• Stamp brushes – Quick design elements like floral patterns, celestial symbols, or hand-drawn doodles

Who’s buying?

Your brushes aren’t just for pros—creatives of all levels are willing to pay for high-quality tools. Your customers include:

• Digital illustrators – Need unique brushes to make their art stand out
• Graphic designers – Use brushes for texture, shading, and special effects
• Lettering artists – Want custom calligraphy brushes for different styles
• Hobbyists & beginners – Looking for easy-to-use tools to improve their artwork
• Creative businesses – Use brush packs for branding, packaging, and product design

How much can you make by selling brush packs?

• Just starting? $100–$500 per month by selling on Etsy, Gumroad, or Creative Market
• Gaining traction? $1,000–$5,000 per month by creating niche, high-quality brush sets
• Top earners? Some designers make $50K+ per year by offering bundled brush collections and premium packs

Also read: 20+ Practical Ways To Make Money Online Without Instagram Or YouTube (+Earning Potential)

15. Coaching

Online courses are great, but not everyone learns by watching pre-recorded videos.

Some people need real-time feedback, personalized guidance, and a mentor to push them forward.

Unlike memberships, which offer ongoing content and community, coaching is about you working directly with clients to help them achieve results faster.

If you’re an expert in design, freelancing, or branding, coaching lets you turn that knowledge into a premium service.

What can you offer?

Coaching isn’t one-size-fits-all. You can shape your services around your strengths, such as:

• One-on-one coaching – Personalized sessions on design techniques, freelancing, or career growth
• Group coaching – Live workshops, Q&A sessions, and interactive training programs
• Portfolio reviews – Helping designers improve their work and land better clients
• Freelancing & business coaching – Teaching designers how to market themselves and price their services
• Niche coaching – Specializing in areas like branding, UI/UX, or illustration for targeted clients

Who’s buying?

There’s always demand for expert design advice. Your potential clients include:

• Aspiring designers – Beginners who want structured learning and direct feedback
• Freelancers – Looking to improve skills and build a profitable business
• Marketing teams – Companies needing better design knowledge for branding and social media
• Entrepreneurs & startups – Business owners who need guidance on visuals and branding
• Creative professionals – Designers who want to level up and stand out in a competitive market

How much can you make through coaching?

Coaching isn’t about volume—it’s about value. High-ticket coaching programs can generate serious income:

• Just starting? $500–$2,000 per month offering one-on-one coaching sessions
• Gaining traction? $3,000–$10,000 per month with structured coaching programs and group sessions
• Top earners? Some design coaches pull in $100K+ per year with premium mentorship programs

16. Icon Packs

Sure, a website, app, or presentation can function without great icons, but will it look good? Probably not.

Icons might be small, but they play a huge role in design, making interfaces clearer, branding stronger, and visuals more polished.

Unlike courses or memberships, selling icon packs is a fully passive income stream—once your icons are designed, they can be sold over and over with zero extra effort.

What can you create?

Icons are everywhere, and businesses, designers, and content creators are always looking for fresh, high-quality sets. Bestsellers include:

• UI/UX icons – Essential symbols for websites and apps
• Social media icons – Branded sets for influencers and marketers
• Business & finance icons – For presentations, reports, and infographics
• Hand-drawn or 3D icons – Unique styles that stand out from the usual flat icons
• Niche-specific icons – Medical, real estate, travel, tech—custom sets for different industries

Who’s buying?

Your icons aren’t just for designers—anyone creating content or building a brand might need them. Your customers include:

• Web & app designers – Need cohesive icon sets to keep interfaces looking clean
• Marketers & brands – Want custom icons for presentations, ads, and social media graphics
• Entrepreneurs & startups – Looking for polished visuals for their websites and products
• Content creators – YouTubers, bloggers, and social media managers using icons for branding
• Freelancers & agencies – Buying premium icon sets to speed up their workflow

How much can you make by selling icon packs?

Icons may be small, but the income potential isn’t. Here’s what’s possible:

• Just starting? $100–$500 per month selling on marketplaces like Iconfinder, Creative Market, or Etsy
• Gaining traction? $1,000–$5,000 per month with unique, high-quality icon packs
• Top earners? Some designers make $50K+ per year by selling exclusive, premium icon sets

17. Patterns & Textures

A good design catches the eye. A great design pulls people in—and that’s where patterns and textures come in. They add depth, mood, and personality to everything from branding to fashion, making them an essential tool for designers across industries.

Whether you’re crafting bold geometric prints or soft watercolor backgrounds, there’s a huge demand for unique, high-quality patterns and textures.

What can you create?

Patterns and textures are versatile, making them valuable across multiple industries. Some bestsellers include:

• Seamless patterns – Ideal for wallpapers, fabrics, and digital backgrounds
• Hand-drawn or watercolor textures – Used in branding, packaging, and stationery
• Grunge & distressed textures – Popular for album covers, posters, and social media graphics
• Luxury metallic & foil textures – Perfect for wedding invitations, branding, and high-end design
• Abstract & geometric patterns – Great for web design, fashion, and digital products

Who’s buying?

Patterns and textures are in constant demand, with customers including:

• Graphic designers – Need stylish textures for branding, packaging, and product design
• Fashion & textile designers – Looking for unique patterns for apparel and accessories
• Interior designers – Using digital patterns for wallpaper, decor mockups, and print projects
• Small business owners – Customizing packaging, stationery, and marketing materials
• Content creators & marketers – Using textures for social media posts, YouTube thumbnails, and website backgrounds

How much can you make by designing patterns?

Patterns and textures can be a strong source of income, especially with the right marketing strategy:

• Just starting? $100–$500 per month selling on platforms like Creative Market, Spoonflower, or Etsy
• Gaining traction? $1,000–$5,000 per month by offering high-quality collections and niche-specific designs
• Top earners? Some designers make $50K+ per year by building a strong brand and licensing exclusive designs

18. Website themes & templates

Let’s be real—most people hate designing websites.

They want something that looks professional without the headache of coding or spending hours tweaking layouts. That’s where you come in.

As a graphic designer, you can create website themes and templates that help businesses, bloggers, and entrepreneurs launch stunning sites fast.

What can you sell?

Website themes and templates come in all shapes and sizes. Popular options include:

• WordPress themes – Custom designs for blogs, businesses, and online stores
• Shopify & WooCommerce templates – Stylish storefronts for e-commerce sellers
• Landing page templates – High-converting layouts for startups and marketers
• Portfolio & resume templates – Sleek, professional designs for creatives
• Email templates – Branded, visually appealing layouts for marketing campaigns

Who’s buying?

Your designs aren’t just pretty—they’re problem solvers. Your buyers include:

• Small business owners – Need a professional site without hiring a developer
• Bloggers & content creators – Want eye-catching themes that make them stand out
• E-commerce sellers – Looking for polished, high-performing storefronts
• Marketing agencies – Use pre-made templates to scale client projects
• Freelancers & startups – Need professional landing pages that convert

How much can you make by selling website templates?

Website themes and templates are premium products with serious earning potential:

• Just starting? $200–$1,000 per month selling on platforms like ThemeForest or Creative Market
• Scaling up? $5,000–$20,000 per month with multiple high-quality themes and strong branding
• Top earners? Some designers pull in $100K+ per year by creating best-selling themes and licensing them to multiple clients

19. Create clip art

Think clip art is just for elementary school worksheets? Think again.

These small, versatile graphics are a must-have for designers, marketers, educators, and small businesses.

Whether it’s cute doodles, hand-drawn icons, or decorative elements, high-quality clip art makes design work faster and easier.

If you’ve got an eye for detail and love creating illustrations, clip art can be a surprisingly profitable niche.

What can you create?

Clip art packs come in countless styles and themes. Bestsellers include:

• Hand-drawn doodles – Playful sketches for creative projects
• Seasonal & holiday sets – Christmas, Halloween, weddings, and more
• Business & office icons – Clean, professional graphics for presentations and branding
• Floral & botanical illustrations – Elegant, decorative elements for invitations and stationery
• Kids & educational clip art – Fun, colorful designs for teachers and content creators

Who’s buying?

Clip art might be small, but the market for it is huge. Your customers include:

• Graphic designers – Need quick, high-quality elements for their projects
• Teachers & educators – Use clip art for worksheets, presentations, and classroom materials
• Small business owners – Want stylish graphics for branding, packaging, and social media
• Content creators & bloggers – Use clip art to make eye-catching posts and digital products
• Event planners & Etsy sellers – Need themed illustrations for invitations and decor

How much can you make by selling clip art?

Because clip art is lightweight and easy to bundle, it sells well at volume:

• Just starting? $100–$200 per month selling on Etsy, Creative Market, or Design Bundles
• Scaling up? $500–$2,000 per month with a strong collection and niche focus
• Top earners? Some clip art creators bring in $20K+ per year by licensing exclusive designs and building a recognizable brand

How much should I charge for digital products as a designer?

Setting the perfect price for your digital products can feel like a balancing act.

Price too high, and you risk scaring off potential buyers.

Too low, and you undervalue your hard work.

The goal? Find that sweet spot where customers feel they’re getting great value while you’re fairly compensated for your creativity.

There’s no one-size-fits-all formula, but here’s what you should consider when pricing your digital creations:

1. Understand the value of your work

Not all digital products are created equal. A highly detailed branding kit that saves businesses hours of design work? That’s worth more than a single social media icon. Ask yourself:

• How much time and skill went into creating this?
• How unique is it compared to what’s already available?
• How essential is it to the buyer’s needs?

The more value your product provides, the more you can justify a higher price.

2. Factor in your costs & time investment

Even though digital products don’t have material costs, your time and expertise are valuable. Consider:

• How long did it take to create?
• Are you offering customer support or updates?
• Did you use premium design tools or resources?

Your pricing should reflect not just the product but the effort behind it.

3. Research the market

Before setting a price, take a look at what similar products are selling for. Competitor research can help you determine:

• The average price range for your type of product
• Where your work stands in terms of quality and uniqueness
• Whether you should price competitively or go premium

If your product offers something extra—better design, more versatility, or a unique niche—don’t be afraid to charge accordingly.

4. Choose a pricing structure that works

One price doesn’t fit all, so consider offering different pricing options:

• Tiered pricing – A basic version for budget-conscious buyers and a premium version with extras
• Bundle deals – Group related products together at a slightly lower price per item
• Subscription model – A membership where customers get ongoing access to new designs

Multiple pricing tiers can attract a wider audience while maximizing your earnings.

5. Experiment & adjust as you grow

Pricing isn’t set in stone. Test different price points and see how customers respond:

• Start with a moderate price and increase based on demand
• Offer occasional discounts to gauge interest
• Pay attention to customer feedback—if buyers consistently say your product is “worth more,” listen to them

Pricing is an evolving process. As your reputation and portfolio grow, so should your rates.

6. Consider licensing & usage rights

Not every buyer will use your designs the same way. Adjust your pricing based on:

• Personal use vs. commercial use – Charge more for business-related usage
• Single-use vs. extended licenses – If a product will be used repeatedly (e.g., in multiple client projects), it should cost more
• Exclusive rights – Selling a design to one buyer only? That comes at a premium

Licensing lets you price based on the value the buyer gets, not just the file itself.

7. Use price to reflect perceived quality

Price doesn’t just represent cost—it also signals quality. A $5 logo template might be seen as generic, while a $50 one suggests higher quality and exclusivity. Find a balance:

• Don’t undervalue your work to compete on price alone
• If charging premium prices, ensure your branding, presentation, and portfolio back it up

People are willing to pay for quality. Make sure your pricing reflects that.

Next steps

The online course industry is booming, but here’s the hard truth—most courses don’t make it.

Over 85% of online courses fail to retain students, and a major reason is poor platform usability and lack of engagement.

Research shows that the average completion rate for online courses hovers around 15%, with some dropping as low as 3-5%.

The solution? An intuitive platform, interactive content, and a smart marketing strategy.

And Graphy solves exactly this.

Graphy has helped over 150K creators launch and sell their AI-first courses, webinars, memberships and other digital products.

Get your free consultation today!