Have you ever wondered how your design skills could translate into some extra bucks?
Well, selling your designs as digital products is a fantastic way to showcase your talents and make some income on the side. Whether you're a freelance designer or looking to expand your design business, creating and selling digital products can be a lucrative venture.
Selling digital products not only opens up new revenue streams but also allows you to share your creativity with a global audience. By offering products that cater to various needs, you can establish yourself as a trusted source of high-quality design resources.
So, to help you get a headstart, here's a curated list of the top 10 digital products that you, as a graphic designer, can sell online to a global audience.
Related Blog: What is Digital Download and How to Launch It?
Types Of Digital Products You Can Start Selling As A Graphic Designer
Printable artwork encompasses a range of designs that people can purchase, download, and print to decorate their living or workspaces. This could include inspirational quotes, minimalist art, abstract designs, or seasonal graphics. Individuals looking to personalize their surroundings often seek printable art as an affordable and convenient option.
Digital illustrations are visual representations created using digital tools. They can range from whimsical characters to intricate landscapes. These illustrations can be used in a variety of contexts, including posters, advertisements, social media graphics, book covers, and more. Selling digital illustration packs allows other designers, marketers, and content creators to incorporate your unique artwork into their projects.
Custom fonts add a distinctive touch to branding and design projects. Designers often create fonts that reflect specific themes, emotions, or styles. These fonts can be used in logos, marketing materials, websites, and more. Selling custom fonts can attract businesses, bloggers, and creative professionals seeking typography that aligns with their brand identity.
Social Media Templates
Social media templates are pre-designed graphics tailored for platforms like Instagram, Facebook, and Pinterest. They can include post templates, story templates, and cover images. Businesses, influencers, and individuals use these templates to maintain a consistent and professional visual presence on social media, making them a valuable product for designers to sell.
Related Blog: How to Sell Canva Templates Online: Step-By-Step Guide
Ebooks & PDFs
Krish Murali Eswar, an Astrology Professor, leverages Digital Products on Graphy to sell eBooks online
Well-designed ebooks, guides, worksheets, and other informative PDFs enhance the reading experience and make content more engaging. Graphic designers can create visually appealing layouts, infographics, and illustrations that complement the written material. Authors, bloggers, educators, and professionals often purchase such designs to elevate the quality of their digital publications.
Website Themes & Templates
Creating website themes and templates is a great way to cater to the needs of website developers, bloggers, and business owners. These designs can cover various industries and styles, providing a foundation for individuals who want an attractive and functional website without starting from scratch. Themes for platforms like WordPress, Shopify, and Squarespace can save users time and effort during website development.
Logo templates offer startups, small businesses, and entrepreneurs a cost-effective solution for establishing their brand identity. Graphic designers can design a variety of logo templates that are customizable, allowing buyers to add their business name and slogan. This is particularly appealing to businesses with limited design resources.
Presentation & Slide Decks
Professionals often require captivating presentation templates for seminars, workshops, conferences, and online content. These templates enhance the visual impact of the information being shared. Graphic designers can create cohesive slide decks with visually pleasing layouts, typography, and imagery that maintain the presenter's branding.
Photo Filters & Presets
Photo filters and presets are popular among photographers, content creators, and social media enthusiasts. These pre-set adjustments can transform ordinary photos into visually stunning images with consistent tones and aesthetics. Designers can curate collections of filters and presets for software like Adobe Lightroom, catering to users looking to enhance their photos effortlessly.
If you're into digital painting, offer packs of brushes for software like Photoshop. These brushes can help artists achieve different textures and effects in their digital artwork.
Icons are versatile visual elements used in various design projects, from mobile apps to infographics. Graphic designers can create icon packs covering different categories, such as business, technology, travel, and more. These icons can be sold as sets, allowing designers, developers, and marketers to integrate them seamlessly into their work.
Patterns & Textures
Design patterns and textures that can be used for backgrounds, textiles, packaging, and more. These assets add depth and visual interest to design projects.
Related Blog: What is an Info Product and How to Create One [Step-By-Step Guide]
How Much Should I Charge For Digital Products As A Designer?
Deciding on the perfect price for your digital products as a designer can be a bit daunting. It's all about finding that sweet spot where your creativity meets your customer's expectations.
First off, think about what your product offers – is it a super unique and valuable piece of digital magic? That might warrant a higher price. Then, scope out the competition. What are similar products going for? This can give you a ballpark figure to start with. You'll also want to consider your own investment – the time, effort, and skill you poured into creating it.
Don't be afraid to try different pricing approaches. Maybe you offer a basic option and a premium one with extra goodies. And hey, as you go along, listen to feedback and adjust. Prices aren't carved in stone – they can evolve, just like your art does. In all honesty, there's no one-size-fits-all answer but here are some factors to consider when setting prices for your creative endeavors:
Value Perception: Consider the value your digital product brings to the buyer. How unique or essential is it to their needs? A well-designed logo template that saves a business time and money in branding could command a higher price than a single social media graphic.
Costs and Time Investment: Factor in the time and effort you put into creating the product. While digital products have lower production costs than physical goods, your time and expertise are valuable. Ensure your pricing reflects both the creative process and the final product.
- Pricing Structure: Consider different pricing structures, such as tiered pricing or bundle deals. Offering multiple price points can attract a wider range of customers. For instance, you could offer a basic package and a premium package with additional features.
Trial and Error: Starting with moderate prices and gradually adjusting based on sales and customer feedback can be a prudent approach. Experiment with different price points to find the sweet spot that maximizes both sales and revenue.
Licensing and Usage: Consider how the buyer intends to use your product. If your product has different levels of usage rights (e.g., personal use vs. commercial use), you can adjust your pricing accordingly.
Upselling Opportunities: Think about potential upselling opportunities. If your digital product complements other products you offer, you might price it slightly lower to encourage buyers to explore your broader offerings.
Perceived Quality: Price can often reflect perceived quality. While you don't want to undervalue your work, setting prices too high without the portfolio to back it up might deter potential buyers. Build your reputation and portfolio over time to justify premium pricing.
It's all about making your customers happy while also giving your creativity the credit it deserves. So, think it over, crunch the numbers, and find the price tag that feels just right for your digital masterpieces!
Related Blog: The 20 profitable digital products to sell online
How To Start Selling Digital Products With Graphy
Graphy is an ideal platform for creators to monetize their expertise. Sign up as a creator on Graphy and set up your profile. This platform allows you to create courses, ebooks, and other digital products, reaching a vast user base eager to learn and enhance their skills.
Graphy provides a user-friendly platform for creators to showcase and sell digital products. By following these steps, you can confidently create, upload, set prices, and publish your digital products on Graphy, reaching a wider audience and monetizing your creative skills effectively.
You can get started with Digital Products in 4 easy steps:
Create: Develop unique digital content that showcases your expertise.
Upload: Easily upload your digital products to your Graphy profile.
Set Price: Decide how you'd like to price your products – it's all up to you!
- Promote: Share the news with your followers and let them access your exclusive content.
Related Blog: Top 20 ways to promote your digital products in 2023
By tapping into your creativity, skills, and understanding of market trends, designers can develop products that cater to the needs of businesses, individuals, and creative professionals. Whether you're crafting custom fonts, printable artwork, or social media templates, each digital product offers a chance to showcase your expertise while generating income in a dynamic marketplace. So, waste no time and get started by creating your first digital producttoday!